📺 Stream EntrepreneurTV for Free 📺

This MLB All-Star Pitcher is Betting on Cryotherapy James Shields, 13-year MLB veteran and owner of Cryo Shield Therapy, provides insights on what he's learned from opening his own business.

By David Meltzer

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

James Shields, MLB All-Star pitcher and entrepreneur, talks about his family's influence on his career, as well as how the things he's learned about recovery on his MLB journey has led him to focus on his newest passion project, Cryo Shield Therapy.

James and host of The Playbook David Meltzer discuss some of the other options available to aid recovery for athletes (and non-athletes), as well as some of the health and wellness benefits that they've personally experienced while using cryotherapy. James also discusses how Cryo Shield Therapy's services have grown since the facility's opening, and how he works to inform others about the importance of recovery, pain management, and self-care.

Related: How This Broadcaster Went From Wall Street to March Madness

David Meltzer

Co-Founder of Sports 1 Marketing, Speaker, Author and Business Coach

David Meltzer, co-founder of Sports 1 Marketing and host of Entrepreneur's podcast, “The Playbook”, is a Top 100 Business Coach, global public speaker and three-time international best-selling author who has been honored by Variety as “Sports Humanitarian of the Year”.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Growing a Business

Starting or Growing a Business? Here's How to Know When You Should Hire Your First Employee.

When enlisting help, follow these steps to make the best decision for your company.

Growing a Business

Your Comprehensive Guide to Becoming an SEO Expert – and Making Money While Doing It

Whether you're looking to earn more money or grow your digital presence, becoming an SEO expert could be a major windfall.

Business News

Southwest Airlines CEO Says the Company May Start Assigning Seats

The airline reported its Q1 2024 earnings on Thursday.

Business News

These 'Expressive Avatar' Deepfakes From a Billion-Dollar AI Startup Look Scary Real — Here's Who's Already Using the Technology

Is that a real person or an AI clone? New technology makes it nearly impossible to tell.

Marketing

How AI Is Transforming Keyword Research (and Why You Can't Afford to Ignore It)

Learn how AI tools can streamline keyword research, improve content targeting accuracy and boost SERP rankings. Whether you're a beginner or a seasoned professional, this guide is a must-read for success in the digital space.