You can be on Entrepreneur’s cover!

You Need a Secret Sauce to Hire Top-Notch Employees Finding amazing people to join your team is no easy feat.

By Andrea Huspeni

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

Finding amazing people to join your team is no easy feat, but if you have a great culture in place it makes hiring that much easier.

"Every company says hiring is the most important thing, but very, very few companies actually mean it," says Ryan Urban, the co-founder of marketing platform Bounce Exchange.

Well, Urban means it. He invests a lot of money and resources into his "talent team." With a staff of seven (the same size as his moneymaking sales force), this crew acts like stewards of the company and focuses on providing candidates the best experience, which often means showing these potential hires the strong culture Bounce Exchange built.

"Once you have really good people and stuff starts working out well, then word gets around, and you wind up getting better candidates," he says.

Ryan shared his advice during a panel moderated by David Shanklin of CultureIQ, a culture engagement platform and Entrepreneur's partner for the Top Company Cultures list . The panel consisted of two of last year's winners from our Top Company Culture list -- Ben Kirshner, the CEO of digital marketing agency Elite SEM, and Urban -- and Chana Fitton, the COO of The Rippel Foundation, a seed firm for health companies.

Check out the video to hear more about how having a strong culture can help the hiring process.

Related: Why Digital Marketing Firm Elite SEM Makes Employee Happiness Its No. 1 Priority

Related: 5 Secrets to Maintaining a High-Performance Culture in a Growing Company

Related: The Case for Blind Hiring

Andrea Huspeni

Founder of This Dog's Life

Andrea Huspeni is the former special projects director at Entrepreneur.com and the founder of This Dog's Life.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business Solutions

Scan Easier and More Affordably with This 20% Discount

iScanner is a mobile app that makes document management, editing, and sharing easier.

Business News

This Fan-Favorite Masters 2024 Item Is Still $1.50 as Tournament Menu Appears Unscathed by Inflation

The pimento cheese sandwich is a tradition almost as big as the tournament itself.

Business News

I Designed My Dream Home For Free With an AI Architect — Here's How It Works

The AI architect, Vitruvius, created three designs in minutes, complete with floor plans and pictures of the inside and outside of the house.

Side Hustle

This Dad Started a Side Hustle to Save for His Daughter's College Fund — Then It Earned $1 Million and Caught Apple's Attention

In 2015, Greg Kerr, now owner of Alchemy Merch, was working as musician when he noticed a lucrative opportunity.

Business News

Adobe's Firefly Image Generator Was Partially Trained on AI Images From Midjourney, Other Rivals

Adobe gave bonus payments to people who contributed to the Adobe Stock database to train its AI, even those who submitted AI-generated images.