Attention

experiential

Do Your Experiential Marketing Moves Produce Enough ROI?

Was your branded, Instagrammable pop-up worth it? Your CMO wants to know.

Learn How to Practice Mindfulness at Work for Less Than $40

Make the ancient, stress-relieving discipline more accessible by signing up for MindFi.

4 Communication Strategies to Grow Your Business Without Spending Any Money

Small, thoughtful aspects of your everyday interactions can have the greatest impact.

10 Ways Technology Hijacks Your Behavior

Data, gamification and other means of psychological manipulation can influence you to make healthy choices, work harder, spend money and more.

9 Strategies for Memorable Advertising When Your Audience Is Chronically Distracted

Attention spans have never been shorter, and consumers never have had so many options. You need a smart strategy to rise above the noise.

More From This Topic

Creativity

7 Simple Ways to Get Into a Flow State When Writing

Don't let writer's block hold you back. Listen to your body and mind so you can perform at your best.
Time Management

What do Politics, Social Media and the Stock Market Have in Common? They're All Distractions.

It's good to stay current with the news but obsessing over what you can't control just steals your focus and energy from what you can .
Attention

One Simple Trick You Can Use to Grab People's Attention

You can't make a sale if you don't have someone's interest.
Writing a Book

Why Every Entrepreneur Should Write a Book

Books get you attention. Attention gets you money.
Sales Strategies

Create Effective Sales Campaigns with Showmanship

The begins when you learn how to catch the customer's eye.
Video Conferences

How Workers Really Feel About Video Conferences (Infographic)

Employees of all ages may not be entirely comfortable on video, but they are more attentive.
Books

Hey Bartender, I'll Do a Shot of Book

Later this year, author James Patterson will release a new line of books he calls BookShots -- cheap and to-the-point to capture and keep customers' attention. Kind of like Jack Daniels.
Entrepreneurial Mindset

'Entrepreneurial ADHD' and How to Deal With It

Attention-deficit/hyperactivity disorder can actually be an advantage if you're an entrepreneur.
Product Launch

How Blowing a Whistle at 3 a.m. Meant Big Business for One Referee

Sometimes, all it takes is waking up 400 people in the middle of the night to launch your product to success. Here's how you can make customers stand up and pay attention.
Politics

Donald Trump Can Get Away With It, But You Can't

The tale of a local diner owner who sought local elected office, and the dangers he faced with his business.