Business News

Bud Light Is Offering a Big Rebate for Fourth of July Weekend—Making Its Product Practically Free

Amid declining sales, the company is giving a rebate of up to $15 for beer purchased through July 8th.

Business News

Budweiser Cheekily Responds to FIFA's Alcohol Sale Ban at the World Cup

FIFA and officials from Qatar, this year's host country, announced just days before the tournament began that alcohol sales would no longer be permitted inside of the stadium.


A dos días del arranque del Mundial, Qatar prohíbe la venta de cerveza en las inmediaciones de los estadios

La decisión impacta a Anheuser-Busch InBev NV, la empresa holandesa dueña de Budweiser que patrocina el evento desde 1986.

Business News

Budweiser's First NFT Collection Sells Out Within an Hour

Buyers of legal drinking age could purchase the NFTs on the brand's website using Ethereum, Bitcoin or a credit card.


Putting the Super Bowl's $5 Million Ads Under the Microscope

A little Monday morning quarterbacking by advertisers might help make those pricey ad slots go further next year.


Super Bowl Advertisers Struck Political and Social Undertones

Brands engaged viewers with displays of corporate conscience, even at the risk of offending some customer groups.

Business News

Uber's Otto Completes Budweiser Beer Run Across Colorado in Self-Driving Truck

The early morning drive at an average speed of 55 mph marks what the company said was the first revenue generating load transported via autonomous truck.


In the Spirit of Budweiser's 'America' Campaign, Smaller Brands Should Also Celebrate All Things U.S.

Despite the derisive nature of the current election process, we're not so bad. Perhaps it's our brands, big and small, that can make us feel great again.

Business News

Budweiser's Patriotic Packaging Reaches a Whole New Level

This summer Budweiser is debuting a new seasonal packaging that screams 'Merica. Literally.


Bud Light Introduces New Label, But How Effective Can It Actually Be?

Anheuser-Busch tries to pull in millennials and reassert its historic legacy with bold, nearly all blue design that prominently features the company's historic crest.


The 5 Worst Marketing Fails of 2015

From sickeningly sexist ads to a QR code that accidentally directs to a porn site, here are the gnarliest marketing sins of the year.

Business News

Miller Rejects $104 Billion Takeover Offer From Budweiser

The board said it 'unanimously rejected" the offer, because it "substantially undervalues SABMiller, its unique and unmatched footprint, and its standalone prospects."


Bud Light's Lighthearted 'Up for Whatever' Campaign Takes a Dark Turn

The company apologized for its tonedeaf marketing message.

Social Media

The Best Brand Uses of Instagram's Cool Time-Lapse Video App

Hyperlapse makes it easy for businesses and brands of all sizes and industries to create original, compelling content in an effort to connect with consumers on a deeper level.


Poll: What Was Your Favorite Super Bowl Commercial?

Did you love Budweiser's puppies, or were you more excited for the 'Full House' reunion? Vote and let us know!