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Customer Acquisition

Digital Marketing

Aim to Acquire More Users For Less Cost With This URL Shortener

PixelMe Growth Lite boosts your digital marketing with a few clicks.

3 Key Tactics Cannabis Brands Can Learn from Tech Startups

They've been there, done that. So why not learn from Silicon Valley's tried-and-true techniques.

6 Secrets for Giving Your New Business the Momentum to Keep Growing

Follow these tips to get a critical mass of customers so your business grows on its own.

5 Stats That Show Snap May Be Turning Its Struggling Business Around

Facebook may have copied some of Snapchat's features, but the newer app that's been embraced by a younger demographic is still growing.

Stop Spending So Much Money on Lead Generation and Do This Instead

Always chasing sales, leads and customers is not the way to grow a business.

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Fundraising

Startups That Chase Big Investment Rounds Are Focusing on the Wrong Thing

Forget fundraising. Build your customer pipeline instead.
Small Business Heroes

Emotional Connectivity: The Secret to Million-Dollar Marketing Success

Give your customers helpful information to drive their decision-making, and they'll give you their business -- and their loyalty.
Clients

Want to Get More Clients? Get More Specific About How You Can Help, Not More Generic.

You can only help people who recognize they have a problem.
The Fix

When This Company Stopped Selling Directly, Its Customer Base Increased by 700 Percent

Updater realized it would better serve its customers by establishing industry partners who could facilitate referrals when they'd be needed most.
Lessons

4 Lessons U.S. Entrepreneurs Can Learn From Latin American Startup Culture

Startups in Latin America have to be extra scrappy to build their ventures.
Customer Acquisition

7 Steps to Winning New Customers

Every business needs a sustainable influx of customers if it wants to be successful.
Growth Strategies

4 Keys to Boosting Your Growth Rate in 2017

Customer acquisition is a long-term process, so get started now.
Customer Acquisition

How to Create an Amazing Customer Experience

Track and understand your customer's behavior. That's what's key.
SaaS

How to Determine Your SaaS Business' Cost of Acquisition

If you measure the cost of acquisition against customer lifetime value, you'll discover that the revenue earned per customer is less than you'd expected.
Market Research

4 Groundbreaking Market Strategies to Skyrocket Your Startup

Boost sales by using research-based methods that reveal what customers most need from your product line.