Influencer Marketing

Influencers

How I Connect With Influencers Like Demi Lovato and Pharrell Williams -- And How You Can, Too

Learn where to reach out, what to say and how to maintain the relationship.
Influencer Marketing

This Entrepreneur Helps Celebrities Harness Their Fame to Build Their Brands

Fans tend to view celebrities as untouchable icons. Barrett Wissman guides them off the pedestal into the more approachable role of social media influencer.
Instagram Marketing

11 Ways to Make Your Next Instagram Marketing Campaign Dazzle

Instagram marketing is part art, part science. Like any experiment, you can always try again.
Influencer Marketing

3 Reasons Why Influencer Marketing Produces Incredible Value

Still on the fence about influencer marketing? It's time to join the trend.
Influencer Marketing

What I've Learned From Spending $10 Million on Influencer Marketing

Here's what you need to know to make the most of an influencer marketing campaign.
Marketing

3 Keys to Success With Influencer Marketing

If you've ever hired an influencer and didn't see a return on your investment, you're not alone. But don't stop trying.
Influencers

10 Marketing Influencers That Every Entrepreneur Can Learn From

Keep up with the trending social media topics with these influencers.
Influencer Marketing

How Much Should You Really Be Spending on Influencer Marketing?

Between 1 to 25 percent of your marketing budget is the broad rule of thumb.
Influencers

How to Run a Micro-Influencer Campaign

Micro-influencers have niche social followings.
Marketing

Don't Start Marketing Before You're Ready to Start Selling

Creating a demand for something you can't deliver will hurt your brand reputation and your bottom line.
Influencer Marketing

Find Out How to Find Affordable Influencers to Rocket Your Reach and Sales

Can't afford to pay a celebrity for an endorsement? Social media has countless bargain-rate influencers better suited for your needs.
Marketing

4 Important Marketing Insights Gleaned From Sprint's New Campaign

Sprint, long known as the less-expensive-but-good-enough cell phone alternative, is rebranding itself as cosmopolitan and youthful.
Influencer Marketing

11 Common Mistakes You're Making With Influencer Marketing

Everything you've heard about results of this powerful branding and marketing strategy is true, but certainly not guaranteed.
Influencers

5 Simple Steps That Can Make You an Internet Celebrity

Follow these five rules religiously and I promise you that you'll find internet fame in a few months.