Influencer Marketing

News and Articles About Influencer Marketing

12 Ways to Actually Get an ROI Using Influencer Marketing
Influencer Marketing

12 Ways to Actually Get an ROI Using Influencer Marketing

49 percent of people rely on recommendations from influencers. What's your plan to get them interested in you?
Aj Agrawal
5 Steps to Becoming a Major League Digital Influencer
Business Moving Forward

5 Steps to Becoming a Major League Digital Influencer

This "Entrepreneur" contributor built up half a million followers in three years. How'd he do it?
Gordon Tredgold
10 Elements Needed to Create Effective Collaboration Between Your Brand and Your Influencer
Influencer Marketing

10 Elements Needed to Create Effective Collaboration Between Your Brand and Your Influencer

Do your homework to ensure the chosen influencer is consistent with your brand's look, feel and tone.
Murray Newlands
How One Entrepreneur Worked with More Than 300 Influencers Last Year
Influencer Marketing

How One Entrepreneur Worked with More Than 300 Influencers Last Year

If you are a brand trying to work with influencers, or an influencer trying to sign with a brand, experiential expert Claudine DeSola shared her advice with Jessica Abo.
Jessica Abo
Coca-Cola, Dell and PayPal Share Their Influencer Marketing Secrets
Business Moving Forward

Coca-Cola, Dell and PayPal Share Their Influencer Marketing Secrets

Four tips to influencer marketing for companies of any size.
Kristina Libby
6 Tips to Help Any Company Connect With College Students
Influencers

6 Tips to Help Any Company Connect With College Students

How can you connect with millennials and Gen Z?
Carol Roth
3 Ways to Work With an Influencer Without Risking Your Brand
Influencers

3 Ways to Work With an Influencer Without Risking Your Brand

Putting your brand into the hands of an external advocate you can trust is the only way to extract the full value an influencer can offer.
Justin Rezvani
How to Make Millions Online Through Influencer Marketing
Influencers

How to Make Millions Online Through Influencer Marketing

And why you don't need big-name influencers to do it.
Jonathan Long
How to Become a YouTube Influencer
YouTube

How to Become a YouTube Influencer

Entrepreneur Network partner Kelsey Humphreys chats with Connor Franta about how he built his YouTube channel to 6 million subscribers.
Kelsey Humphreys
Influencer Marketing for B2B: 4 Examples That Prove It Can Work
Influencer Marketing

Influencer Marketing for B2B: 4 Examples That Prove It Can Work

While it might seem like influencer marketing works harder for B2C brands, the opportunities for B2B brands certainly exist -- you just need to know where to look.
Karina Welch
The 5 Biggest Influencer Marketing Myths That Won't Die
Influencer Marketing

The 5 Biggest Influencer Marketing Myths That Won't Die

No, influencer marketing doesn't have to be expensive. And,no, you needn't always compensate influencers.
Sujan Patel
A Stupidly Simple Method to Meet Millionaires and Influencers
Networking

A Stupidly Simple Method to Meet Millionaires and Influencers

LinkedIn is your opportunity to show the people you want to meet that you're worth their time.
Clint Evans and Joshua Lee
Why the FTC's Influencer Disclosure Policy Is Completely Off Target
Influencer Marketing

Why the FTC's Influencer Disclosure Policy Is Completely Off Target

The FTC's new guidelines won't impact micro-influencers, who know they can skirt the rules without getting caught.
Gil Eyal
Here's How to Crush It With YouTube Influencers
Influencer Marketing

Here's How to Crush It With YouTube Influencers

The best alternative to Facebook and Google ads are collaborations with YouTube influencers.
Mark Fidelman
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