Influencer Marketing

Social Media

8 Ways to Grow Your Audience to a Million Followers

Reaching this coveted milestone can mean big brands start to pay attention to you. Here's how to do it.

4 Questions You Should Ask Before Investing in Influencer Marketing

There are more resources, tools and case studies available than ever to help build a successful campaign.

How to Spot a Fake Influencer

Marketers who want to work with influencers should heed this advice before hiring someone.

6 Essential Influencer-Marketing Truths Every E-Commerce Brand Should Know

More than a few companies have been burned by the wrong approach. Make sure yours isn't one of them.

5 Ways to Master the Influence of Sales

Learn to overcome the five biggest fears in sales and become a master salesperson.

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Peer-to-Peer Is the Next Wave of Influencer Marketing

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How to Get More From Your Influencer Marketing Investment

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'Influencer Fraud' Costs Companies Millions of Dollars. An AI-Powered Tool Can Now Show Who Paid to Boost Their Engagement.

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7 Social Media Lessons You Can Learn From Kylie Jenner

She had advantages, but she made the most of them.