Instagram Marketing

News and Articles About Instagram Marketing

You Don't Have to be Picture-Perfect to Succeed on Instagram
Instagram Marketing

You Don't Have to be Picture-Perfect to Succeed on Instagram

Authenticity means more to your fans than manufactured glamour.
Lesya Liu
Instagram Stories Is Likely to Become a Powerful Marketing Tool
Instagram Marketing

Instagram Stories Is Likely to Become a Powerful Marketing Tool

Stories is potent and affordable medium for providing an immersive advertising experience.
Lesya Liu
Why Instagram Won 2016 and Snapchat Didn't
Instagram Marketing

Why Instagram Won 2016 and Snapchat Didn't

A robust set of specialty features and high-quality content make Instagram a smart fit for business and equally fun for downtime. Here's how the platform is expanding its reach across different demographics.
Lesya Liu
Instagram Observes Snapchat, Does It Better
Instagram Marketing

Instagram Observes Snapchat, Does It Better

Instagram Live borrows concepts from Facebook and Snapchat, making smart adjustments to further engage its growing user base.
Lesya Liu
6 Ways to Convert Your Instagram Audience into Customers
Instagram Marketing

6 Ways to Convert Your Instagram Audience into Customers

Nearly 71 percent of U.S. companies are projected to be active on the platform within the next year. Is your business one of them?
Pratik Dholakiya
9 Ways to Polish Your Instagram Account and Take Marketing to a Whole New Level
Instagram

9 Ways to Polish Your Instagram Account and Take Marketing to a Whole New Level

Instagram provides an amazing opportunity to storytell in a fun, engaging way.
Lesya Liu
8 Tips to Attract Your First 250K Instagram Followers
Instagram

8 Tips to Attract Your First 250K Instagram Followers

These Instagram strategies have been well-tested in helping others build large followings on the social media platform.
Jonathan Long
25 Fantastic Examples of Brands Using Instagram
Instagram

25 Fantastic Examples of Brands Using Instagram

From GE to Taco Bell, these 25 brands have Instagram strategies worth replicating.
Sujan Patel
How to Make Your Instagram Account Impressive
Instagram

How to Make Your Instagram Account Impressive

For starters, post more and make sure you understand the network's algorithm.
Nathan Chan
What Instagram Star Louise Delage Can Teach You About Marketing
Social Media Marketing

What Instagram Star Louise Delage Can Teach You About Marketing

How did a fake Instagram account go viral, win 47,000 followers and ultimately spread an important message?
Samuel Edwards
How Do You Stand Out From 500,000 Advertisers on Instagram?
Instagram Marketing

How Do You Stand Out From 500,000 Advertisers on Instagram?

Think: visuals, copy, audience enticement and the context of our ad.
Lesya Liu
6 Steps to Dominate a Competitor's Social Media Marketing
Competition

6 Steps to Dominate a Competitor's Social Media Marketing

So, what do you do when competitors start poaching your turf? You dominate them.
Jayson DeMers
Micro-influencers Bring Mega ROI for Brands
Influencer Marketing

Micro-influencers Bring Mega ROI for Brands

Most of the time, celebrity influencers aren't worth the money.
Sarah Ware
5 Ways to Win Followers and Customers With Your Responses to Instagram Comments
Instagram Marketing

5 Ways to Win Followers and Customers With Your Responses to Instagram Comments

Taking time to reply to your followers shows you care what they say and value them.
Lesya Liu