Mobile Marketing

How Website Design Can Make or Break the SEO for Startups

SEO isn't just keywords, meta descriptions and search engines. Here's what you need to know.

George Kocher

3 Cold Call Tips That Will Help You Book 15 Appointments a Day

The daunting task can actually be fruitful if you follow these rules.

David Walter

4 Mobile Marketing Predictions For 2020 And Beyond

The right ad delivered to the right person at the right time: it's a marketing cliché that has been around for almost a decade, but it's still something the industry is struggling to get right

Why Re-marketing to Existing Customer Base Rarely Succeeds in India?

The ability to analyse the data with a view to understand who buys what, over what channel, when, require qualified analytics talent and technology

How Mobile Marketing Help SMEs Grow

Marketers who are yet to develop their mobile marketing strategies should understand the many advantages and discover how those benefits can translate into real profits

Manish Lunia

A Beginner's Guide to Starting and Marketing an App

First-timers in app development tend to ask the same questions over and over. Here are the answers.

Rahul Varshneya

5 Data-Driven Reasons You Should Build a Mobile App for Your Business

If you've thought about building an app for your business in the past, these five reasons might be enough for you to finally make that happen.

Lucas Miller

An Ode to Mobile Preference – Operating Systems

The elements that drive the mobile phone market in India

Aastha Singal

How 'Good Design' Will Help Your Ecommerce Business Grow Faster Than Ever

If your website takes more than four seconds to load, you've already lost a quarter of your visitors.

Katie Lundin

Six Key Programmatic Advertising Trends for 2019

As we steer towards 2019, programmatic advertising, brings a set of challenges that all stakeholders need to navigate together in order to create a truly successful ecosystem for digital advertising

Customer Intent Has Changed. Have You?

With mobile capabilities in hand, consumer interest can shift to intent almost immediately.

A Look at the Homegrown Brands in the Ever Changing Smartphone Industry in India

The most voluminous Indian handset market has kept the millennials gripped ever since its onset!

Bhavya Kaushal