How Brick-And-Mortar Stores Are Finding New Uses for Smartphones
Macy's, JCPenney and Staples are just some of the traditional retailers looking to give in-store shoppers an edge.
4 Mistakes Your Mobile-Ad Strategy Needs to Avoid
Think desktop ads can be smoothly moved onto mobile? Sorry, that's just not the case.
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The 3 Biggest Ecommerce Trends to Keep Your Eye On
If you want to stay ahead of the game, make sure your company is considering implementing these strategies.
5 Ways to Optimize Local Search Results and Compete With the Big Guys
Own a small local business? Manipulate Google and SEO to your advantage for top spots in web searches.
4 Ways to Mobilize Your Business
Each and every business needs to be mobile ready, especially small businesses as they stay relevant in 'iWorld.'
The Secret to the Perfect Holiday Email Campaign
Christmas is coming, and now is the time to start preparing your email marketing efforts.
Boost Your App's Chances of Being Featured by Apple With These 7 Tips
The Holy Grail of iOS app development is getting featured on Apple's App Store. The problem is, nobody in Cupertino will tell you what the magic formula is to make that happen.
'Tis the Season: It's Time to Get Mobile Ready for Christmas
A solid mobile strategy could turn this holiday season to a sales launchpad for your brand and is the single most important thing your marketing team should be doing right now.
Amending Your Marketing Strategy to More Effectively Reach a Changing America
Are you familiar with the 3 Ms? They should be the centerpiece of your marketing efforts.
8 Ways to Wring Revenue From Your Mobile App
Many entrepreneurs find creating an amazing app is less challenging than making money from it.
3 Steps to Maximize Your Mobile Email Marketing
Is email marketing dead?
3 Ways to Create Mobile Ads That Attract, Not Annoy, Customers
Mobile gives brands the opportunity to emotionally connect with consumers, and yet so many continue to squander the opportunity.
In With the Old: Mobile Marketing for Seniors
With more seniors owning mobile devices and using social media, brands need to step up their mobile-marketing game.
How to Shake a Negative Brand Image Using Mobile Marketing
Mobile can do far more than just bring your brand's image to new audiences -- it can help build it and even save it from the occasional PR crisis.
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