Jaxon Parrott

CEO of AuthorityTech

Jaxon Parrott is a marketing and PR expert based in Miami, Florida. He currently serves as the CEO of AuthorityTech, a results-based PR firm touting a client base of over a dozen unicorn startups.

Latest

Marketing

3 Ways AI is Changing How Startups Build Their Brand

AI is making major headlines and touting more and more use cases in 2023. Here are three ways in which startups can leverage AI to build a brand that stands out.

Marketing

The Market is Evolving, Your Marketing Strategy Should Too

The world is changing quickly, and so is the overall marketplace. Here are three fundamental tenets to ensure companies can evolve alongside their market and succeed in their business efforts.

Marketing

Startups are Making These 3 Mistakes in Their Marketing Strategy. Here's How to Avoid Them.

If you have found a startup, you understand that marketing is challenging. Learn from these common PR mistakes and how to avoid them in 2023.

Growing a Business

Technology Is Changing PR and Marketing Forever

Three steps to evolve alongside technology in your PR and marketing efforts going into 2022.

Marketing

La tecnología está cambiando las relaciones públicas y el marketing para siempre

Tres pasos para evolucionar junto con la tecnología en sus esfuerzos de relaciones públicas y marketing de cara al 2022.

Innovation

'Think Different' Like Steve Jobs If You Want to Make Your Mark on the World

In a world where it is so easy to follow the herd, Steve Jobs did the opposite -- and you can too.

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