Michael Georgiou

Michael Georgiou

Guest Writer / Co-Founder and CMO of Imaginovation

Michael Georgiou is the the co-founder and CMO of Imaginovation, a full-service digital agency based out of Raleigh, N.C.

Increasing Conversions

5 Key Tips to Improve Conversion Rates

Walk yourself through your sales process and learn to think like a consumer.
Startup Funding

How to Decide Whether to Crowdfund or Bootstrap Your Business

How you chose to fund your business has a lot to with how much control you are willing to lose and how hard it is to explain your idea.
Inspiring Your Team

Instill a Strong, Positive Company Culture -- From Go!

Realize that your vibe as founder sets a tone, and that every action, inaction and interaction builds that out until it becomes your corporate culture.
Niche marketing

How Niche Micro-Companies Will Rule the Business World

Know a lot about just one thing? You may be uniquely positioned for entrepreneurial success.
Inspiring Your Team

Effective Background Checks: 5 Factors to Consider

Sometimes a potential employee isn't all he or she seems to be. Proper screening is a must.
Take It From The Pros

6 Ways Entrepreneurs Can Successfully Brand Themselves

Over the last few years, personal branding has gone on from being an additional responsibility to one of the top priorities in marketing a business.
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