Aj Agrawal
Growth Marketer, Entrepreneur, And Content Creator
AJ Agrawal is the CEO and co-founder of Alumnify. an alumni-engagement platform.
Marketing
How to Do Interactive Marketing the Right Way
Two ads illustrate just how slight the difference is between pulling off excellent interactive marketing and bombing on a global stage.
Virtual Reality
Roll the Dice: Why I'm Doubling Down on Virtual Reality As an Ad Platform
By 2018, there will be over 171 million active virtual reality users. Is this a market for you?
Positivity
You Can Train Your Mind to Be More Positive: Here's How
There's a big difference between the "doers" and "thinkers" of the world. Which one would you rather be?
Competitive Intelligence
Why Marketers Should Spend More Time Spying on Their Competition
Sure, it sounds shady. But all great marketers spy on the competition. Here's how to do it effectively.
Business Books
The Top 10 Books Every Leader Must Read
Being a leader requires a strong drive to learn, something these 10 authors dwell on.
App Developers
5 Cheats to Help You Become A Better Developer
If you need help as a developer, there's a great online community to ask and a hosting site to learn the secrets of others' code.
Social Media Policies
'Social' Savvy: How Brands Can Foster Companywide Social Media Transparency
A federal court just ruled that an employer could label his employer a "nasty motherf--ker" online. Is your company's social media policy ready for this?
Outsourcing
How I Overcame My Fear of Hiring Outsourced Developers
The list of people's fears regarding digital outsourcing is lengthy, but those fears can be alleviated.
Websites
5 Easy Ways to Get Users to Your Website
If you can demonstrate your brand's mission throughout your site, people will be flocking to it in no time.
Lead Generation
10 Startup Friendly Tools to Help Your Lead-Generation Efforts
Here are a list of some the best tools out there to help get customers to come knocking in no time.
Social Media
3 Social Media Trends That Need to Be on Your Radar for the Rest of This Year
If you're a betting man (or woman), put your money on live video, virtual reality and platform crossover.
Marketing Plans
Stop! Avoid These 4 Mistakes Before You Put Your Small Business on the Map.
While market saturation is often a deterrent for small-business hopefuls, it doesn't have to be. Here's how to compete.
Customer Satisfaction
Want Loyal Customers? Prioritize Your Customer Service With These 4 Tactics.
Customer insights. A welcoming environment. Transparency. You don't need to be a rocket scientist to figure it out.
Habits
Form Lasting Habits Using These 4 Strategies
Healthy habits don't form overnight. They need nurturing. They need scheduling. Then, one day, you wake up and, voila! The habit is part of your foundation.
Influencer Marketing
4 Easy Tips on Executing a Flawless Influencer Campaign
For instance, did you know that an influencer with a smaller following tends to have a greater impact than with a massive one?
