More From Kimberly de Silva
Mobile Apps
The Importance of Onboarding Users to Your App
Onboarding is one of the most critical phases of an app user's journey, as it is that first point of contact with your app.
Marketing
Why Your Small Business Should Have a Content Marketing Strategy
The three main benefits of content marketing are increased sales, cost savings and loyal customers.
Facebook Advertising
5 Examples of Small Businesses Using Facebook Advertising
Facebook Ads are incredibly helpful tools when growing your business.
Logos
How to Create a Great Logo for Your Small Business
The first step to an awesome logo is an idea.
Mistakes
8 Mistakes Small Businesses Make When Building an Online Presence
Having a strong online presence goes beyond building a website and having accounts on all social media platforms.
Marketing
7 Ways to Boost Your Small-Business Marketing
These marketing strategies can help small businesses gain new customers and increase repeat business.
Loyalty Programs
Why You Should Launch a Loyalty Program in 2018
A loyalty program can benefit your business in many different ways.
Mobile Payments
5 Reasons Why Your Business Should Use Mobile Payments
The evolution of money looks like this: barter, coins, paper, plastic and now, phones.
Email Marketing
24 Email Marketing Stats Every Business Owner Should Know (Infographic)
Email marketing is the cornerstone of many marketing programs.
Video
How to Make a Video Like a Professional for Under $250
Video marketing is an essential selling and marketing tool for any business.
Email Marketing
How Email Marketing Can Help Build Your Brand
Email marketing is a great way to welcome subscribers, nurture relationships with them, build trust and engage them.
Apps
How to Promote Your Mobile App for Free
There are a number of options for marketing your app for free, as well as advertising on a small budget.
Entrepreneurs
9 Skills Every Successful Entrepreneur Needs
The first step to becoming successful is understanding what skills you have and which ones you are lacking.
Hiring
5 Best Practices for Hiring Superior Employees for Your Startup
A company is only as good as its employees.
Innovation Now
5 Ways to Be More Productive in 2018
How are your New Year's resolutions coming along so far?