Kimberly de Silva
Writer
Apps
How to Sell Apps: Handling Common Objections
There is no point in sugarcoating it: sales is synonymous with rejection.
Advertising
Should You Use Paid Ads to Promote Your Small Business?
Paid advertising can be a great way to guide more traffic to your site and increase business, however it can be an expensive endeavor if you don't really know what you are doing.
Linkedin
5 Ways to Use LinkedIn for Sales Prospecting
Social selling is the art of using social networks to find, connect with, understand and nurture sales prospects.
Video Marketing
5 Things You Need to Know About Video Marketing
Video is here to stay! If you want to beat the competition and stand out in the crowd, video marketing might be your holy grail.
Entrepreneurship
5 Questions to Ask Yourself Before Becoming an Entrepreneur
Have you been dreaming about dropping everything and starting your own company?
push notifications
6 Hacks for Writing Effective Push Notifications
Crafting push notifications that users actually want to receive is a true art form.
Small Businesses
The Best Productivity Tools for Small Businesses
As a small business, it's important to get the right tools to produce the most results in the least time-consuming way possible.
Mobile Apps
How to Increase Mobile App Engagement With Push Notifications
The ideal app is useful, engaging, even addictive, so that people see it as an indispensable part of their daily routine.
Mobile
7 Mobile Trends Every Small Business Should Follow This Year
Every year, new technologies arise that facilitate the small business marketing.
Mobile Apps
5 Design Tips For Creating Killer Apps
Time to go back to the drawing board with these app design tips.
Marketing
Marketing Best Practices for SMBs on a Budget
There are plenty of simple and effective marketing techniques that can help you promote your small business.
Marketing
Marketing Your App with User-Generated Content
UGC is a great tool to increase engagement amongst your existing consumers and to get people talking about your brand.
Digital Marketing
How Much Should Small Businesses Spend on Digital Marketing in 2017?
Today, a marketing budget covers a number of areas including social, search, email and mobile.
Content
5 Types of Visual Content That Will Optimize Your Conversion Rates
Images and videos are the most direct, cost effective and simple way to engage an audience.
