Kimberly de Silva

Writer
How to Sell Apps: Handling Common Objections
Apps

How to Sell Apps: Handling Common Objections

There is no point in sugarcoating it: sales is synonymous with rejection.
Should You Use Paid Ads to Promote Your Small Business?
Advertising

Should You Use Paid Ads to Promote Your Small Business?

Paid advertising can be a great way to guide more traffic to your site and increase business, however it can be an expensive endeavor if you don't really know what you are doing.
5 Ways to Use LinkedIn for Sales Prospecting
Linkedin

5 Ways to Use LinkedIn for Sales Prospecting

Social selling is the art of using social networks to find, connect with, understand and nurture sales prospects.
5 Things You Need to Know About Video Marketing
Video Marketing

5 Things You Need to Know About Video Marketing

Video is here to stay! If you want to beat the competition and stand out in the crowd, video marketing might be your holy grail.
5 Questions to Ask Yourself Before Becoming an Entrepreneur
Entrepreneurship

5 Questions to Ask Yourself Before Becoming an Entrepreneur

Have you been dreaming about dropping everything and starting your own company?
6 Hacks for Writing Effective Push Notifications
push notifications

6 Hacks for Writing Effective Push Notifications

Crafting push notifications that users actually want to receive is a true art form.
The Best Productivity Tools for Small Businesses
Small Businesses

The Best Productivity Tools for Small Businesses

As a small business, it's important to get the right tools to produce the most results in the least time-consuming way possible.
How to Increase Mobile App Engagement With Push Notifications
Mobile Apps

How to Increase Mobile App Engagement With Push Notifications

The ideal app is useful, engaging, even addictive, so that people see it as an indispensable part of their daily routine.
7 Mobile Trends Every Small Business Should Follow This Year
Mobile

7 Mobile Trends Every Small Business Should Follow This Year

Every year, new technologies arise that facilitate the small business marketing.
5 Design Tips For Creating Killer Apps
Mobile Apps

5 Design Tips For Creating Killer Apps

Time to go back to the drawing board with these app design tips.
Marketing Best Practices for SMBs on a Budget
Marketing

Marketing Best Practices for SMBs on a Budget

There are plenty of simple and effective marketing techniques that can help you promote your small business.
Marketing Your App with User-Generated Content
Marketing

Marketing Your App with User-Generated Content

UGC is a great tool to increase engagement amongst your existing consumers and to get people talking about your brand.
How Much Should Small Businesses Spend on Digital Marketing in 2017?
Digital Marketing

How Much Should Small Businesses Spend on Digital Marketing in 2017?

Today, a marketing budget covers a number of areas including social, search, email and mobile.
5 Types of Visual Content That Will Optimize Your Conversion Rates
Content

5 Types of Visual Content That Will Optimize Your Conversion Rates

Images and videos are the most direct, cost effective and simple way to engage an audience.
How to Increase Your Mobile App Reviews
Mobile Apps

How to Increase Your Mobile App Reviews

Online reviews can make or break your business.
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