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Pratik Dholakiya

Pratik Dholakiya

Contributor / Co-Founder of E2M

Pratik Dholakiya is the co-founder of E2M, a digital marketing agency, and Preceptist, a content marketing agency. He regularly speaks at various conferences and events about digital marketing issues. As a passionate marketer, he shares his thoughts and knowledge on publications like Search Engine Land, Fast Company and the Huffington Post, to name a few. Search Engine Watch, one of the most respected platforms in the search industry, recognized Dholakiya as a "must follow" SEO expert. He has also been named one of the top content marketing influencers by Onalytica three years in a row.

Apps

Usher in an 'Entrepreneur Mindset' With These 6 Apps

Use your phone to jump-start the process to improve your investment skills, use time more productively and sharpen your memory.
Online Reviews

3 Tips for Dealing With Negative Reviews Like a True Entrepreneur

It only takes one harsh review to scare off an untold number of potential customers. How you respond will make all the difference.
Ecommerce

3 Fundamental Areas of Ecommerce You Should Never Skimp on

With so many options for online customers to choose from, those first impressions that you, as retailer, give them, are everything.
Marketing

4 Tips for Creating an Efficient Marketing Department

Sure, as a CEO, you think of yourself as an "idea person." But these days, you also need modern marketing savvy in SEO and mobile.
Business Planning

These 4 Planning-Stage Blunders Can Kill Your Ecommerce Bottom Line

Customer service and web security are just two of the "must-do's" you should plan for.
customer reviews

4 Lesser-Known Customer-Review Platforms You Need to Know About

Sure, customers can use Yelp and Amazon to review your business. But there are other review sites out there that might work just as well for you.
Entrepreneur Lifestyles

7 Habits of Successful Entrepreneurs That Startup Owners Should Follow

Chasing deadlines, crunching numbers and pushing innovation are '"just another day at work" for startup owners. But, what do they do for themselves?
Mobile Apps

Want to Create an Indispensable Mobile App? Do This!

As an app developer, you should be asking yourself: "How does this improve lives?"
Inspiring Your Team

4 Foundational Tips for Creating a Viable Company Culture

Think of your company culture like a house's foundation. If it's poorly designed and executed, one bad storm could cause it to crumble.
Business Ideas

3 Product Growth Hacks for Tech Startups

If you can't come up with a great idea of your own, simply improve on someone else's.
Social Media Marketing

How to Use Content and Social to Promote Your Small Business

Small businesses have personality, and that's why customers love to buy from them and shop locally. So, play up your business's personality, using social media.
SEO Tools

3 Digital Tools to Go One Up on Your Competition

Great content. Knowledge of what customers are saying. SEO: These tools can help you with the most important elements of competition.
Networking

4 Little-Known Secrets to Better Networking

Sports are always a good icebreaker. Did you know that there's a website to bring you up to speed on individual teams and sports categories?
Influencers

3 Reasons Why You Should Engage With Micro-Influencers

Forget Selena Gomez. Instead, consider 'micro-influencers,' who tend to be friendly and eager to work with brands that align with their online communities.
Introverts

Creating Space for Introverts to Flex Their Superpower

Your managers can potentially impact employee retention for the better by adopting a tailored approach to your introverted staff.