Products

What's Your Problem?

How to Find New Customers for an Old Product

Having a successful product or service is a big win. But keeping it top of mind for consumers (and winning new ones) can be a challenge.

How to Market Taboo Products

Tips from successful campaigns promoting everything from shapewear to prostate health.

Make Shooting Product Photos and Videos Easy with This 3-Axis Gimbal

Capture dynamic, exciting footage wherever you go.

A 3-Step Process for Creating Great Products Every Time

Avoid the common pitfalls of development and build stronger prototypes by applying these three principles.

This Stylish Duffle Bag Took 18 Months to Perfect

More than 35 manufacturers refused to produce Baboon's debut product. But the company's founders kept searching for the ideal partner.

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Research Finds Digital Goods Area a Tougher Sell Than Entrepreneurs Think

Human psychology is why people will pay more for a book than an ebook.
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Peloton Unveiled a $4,000 Treadmill -- and Everything Is Riding on It

The $1.25 billion company spent 18 months secretly working on its second-ever product. Is it the beginning of a new fitness revolution?
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Want to Buy the Hot New iPhone X? Here Are 3 Product Messaging Lessons You've Probably Already Absorbed.

Create meaning, not marketing. That's how to steal a piece of Apple's success.
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Side Hustlers: Watch This Before You Launch Your E-Commerce Site

E-commerce pro Allen Brouwer will share his secrets for attracting customers on the cheap and driving sales.
Products

How to Write Product Descriptions That Sell

At one point or another, your company will need to craft product listings, and they need to be as persuasive as possible.
Products

The Luxuries People Can't Live Without (Infographic)

A recent study finds that more people would give up Spotify for Netflix.
Apple

Here's How You Can Livestream Apple's Big Mystery Event Today

New products, including the exclusive iPhone X are rumored to be on display.

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