Products
Launching Your First Paid Product? Here's How to Successfully Turn Your Expertise Into Profit
Are you ready to launch your first paid product but feeling nervous? Don't worry — starting small with the right type of product is the secret to success. Read on to learn how to outline clear benefits, value price, leverage social media marketing and deliver excellent customer experience.
My Employees Taught Me These 5 Lessons on Productivity
Entrepreneurs should focus on understanding and catering to individual work patterns and needs rather than enforcing one-size-fits-all productivity methods.
5 Tech Tools To Impress Your Coworkers and Neighbors All Summer
From a self-correcting selfie camera to an cooler that doesn't need ice.
This Simple 2-Step Approach Helped Me Reach 1 Million Customers
Some think a massive marketing budget is the key to getting a large number of customers, but in reality, it's much simpler than that.
5 Tech Products That Make Traveling Easier This Summer
When you're on the road, these items help you log in, and tune out the noise.
Launching a New Product? You'll Struggle If You Don't Keep These 4 Positioning Lessons in Mind.
Here are four important positioning lessons from the "world's cheapest car."
5 Tech Tools That Will Impress Strangers When You're Working On the Go
Be that person who gets double-takes when they're out and about, hitting deadlines.
The Brand Whiz Behind Sun Bum Is Famous For Making Boring Products Fun. Then, This One Stumped Him.
Everything Tom Rinks touched turned to gold until he took on a brand launch at Target that fizzled. Then, he found a creepy doll on Ebay, and he saw a way forward.
Want to Get Your Product into the Hands of Celebrities and Secure Endorsements? Here's an Effective Strategy You Need to Try.
Celebrity gifting suites at events like the Oscars and Grammys provide a prime opportunity for brands to boost visibility and earn endorsements.
Does Your Brand Look too Corporate, or Dated? See How These Brands Leveled Up Their Design.
We live in a time when brands are more visible and visual than ever. Here, six founders explain how they created brand design that stands out.
5 Tech Tools That'll Wow Your Inner Circle in 2024
These items help you hit deadlines while being easy on the eyes.
How to Successfully Launch a Product on Amazon — A Simple, Step-by-Step Guide
Successfully launch your product on Amazon with easy-to-follow, proven tactics and avoid common mistakes that cost you time and money.
Your Brand Will Flop If It Doesn't Stand Out. Try the Contrarian Design Strategy That Worked for These 6 Founders.
From chocolate bars to pet care, you may recognize these brands when you see them — and their founders made deliberate decisions to make that happen. Here, they explain how they zeroed in on aesthetics that stand out.
How to Ensure Your Product Is Designed, Developed and Marketed to Achieve Revenue Goals
How to align your product with your company's growth goals — and how doing so can lead to increased success for your business
Struggle Focusing at Work? These 5 Tech Products Can Put You in a 'Flow State.'
Workflow is about more than what happens at your desk