News and Articles About Publicity Stunts
Radicals & Visionaries
When the billionaire business mogul launched his first startup at age 15, he didn't even know what the word 'entrepreneur' meant. That was 50 years ago. We caught up with him to see what it means to him now. (Hint: By-the-seat-of-your-pants adventure and loads of it.)
Did you know the Miss Universe pageant existed anymore? You do now.
Stylists at BLO/OUT Blow Dry Bar are trimming more than just hair. They're cutting out the chit chat, too. Here's why.
The e-tailer is getting fruity with a potassium-packed publicity stunt.
'Only a real New Yorker can pull this off,' the airline teased on bus-shelter ads across the city.
The power of the crowd is real. And so is people's ability to create the wackiest things possible.
If the point of a Super Bowl ad is to get people talking, then the answer is a resounding yes.
The prolific author is offering one reader a trip to an undisclosed location and the chance to read one of his books in 24 hours -- or else.
While many doubted that Cards Against Humanity would post real bull feces in the mail, shoppers opened their packages this week with a mix of disgusted delight.
Far Out Tech
If you like your bones, do NOT try this at home.
The billionaire's penchant for playing dress-up has served as an effective marketing tool.
The outspoken sales expert talks about a very public battle he waged and how it got people buzzing about him and his brand.
While the hoverboard's actual capabilities are limited, the project is intended to get people interested in applications for hover technology that extend beyond the board.
'I'm terrified of heights,' says 19-year-old Anna Bezuglova, 'but for Alphatise, I'm willing to take the plunge.'
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© 2016 Entrepreneur Media, Inc.