Publicity Stunts: Page 3
Meet the Franchise Serving Dinner in the Sky
It's the gourmet meal of a lifetime. Just don't look down.
Airbnb Renters Open Their Homes to the Enemy: NY Mayor Bill de Blasio
Airbnb is embroiled in a legal battle in New York City, where short-term rental laws forbid its business. In a new video, Airbnb hosts give the city's incoming mayor a unique offer.
Are Celebrity Investors Worth the Hype?
Brands have paraded A-listers out front as spokespeople for ages, but in recent years they've been joining as investors. Here, we examine when it works and what entrepreneurs should keep in mind as they team up with celebs.
7 Ways to Get the Press Coverage You Want
Swamping journalists with an endless stream of press releases won't get you the coverage you want. Instead, get creative to get our attention.
3 Business Lessons From Miley Cyrus and Her Infamous Twerk
While many are still in shock after Miley Cyrus' performance at the VMAs, here we consider why the episode was simply branding genius.
How This Startup Turned an Inventory Nightmare into a Customer Gold Mine
The founder of OrigAudio opens up into how he turned a hard-knock situation into 8,000 new customers.
How Reality TV Helped One Young Trep Jump-Start His Fledgling Brand
Ben Flajnik, star of ABC's hit show 'The Bachelor,' describes the rigors and advantages of starting up in the spotlight.
Tips for Pitching the Media
Ahead of Entrepreneur's Growth Conference in Dallas on Jan. 10, we share these pointers for pitching the media.
How One Entrepreneur Used the Law of Publicity to Get Investors
Getting turned down by the 'Sharks' was the best thing to happen to one contestant.