Startup Basics

How to Know When It's Time to Hire Your First Employee
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How to Know When It's Time to Hire Your First Employee

I know what you're thinking. You're thinking: What if I get it wrong?
Neil Patel
Bar Rescue's Jon Taffer: This Is the Key to Authenticity
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Bar Rescue's Jon Taffer: This Is the Key to Authenticity

Authenticity doesn't just come from the business, it comes from the people, too.
Jason Fell
7 Key Maxims of a Mindset Focused on Growth
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7 Key Maxims of a Mindset Focused on Growth

There is no room in business today for entrepreneurs who are worried about how smart they are, how they'll look or what a mistake will mean.
Martin Zwilling
Be a Team-First Manager and Watch Your Customer Service Soar
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Be a Team-First Manager and Watch Your Customer Service Soar

Team-centric organizations will inevitably become customer-centric as well.
Mark Peter Davis
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8 Initiatives That Can Supercharge Your Startup

Great entrepreneurs make their own luck. The smart ones get some extra support early on critical decisions, and work a bit harder on issues that are common startup killers.
Martin Zwilling
A Simple Analogy for Determining Your Company's Vision
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A Simple Analogy for Determining Your Company's Vision

Entrepreneurs often complicate the idea of a company vision. Here's an easy way to look at the issue and set yours today.
Peter Gasca
Don't Believe Your Own Hype. Instead, Watch for These 7 Indicators of Traction.
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Don't Believe Your Own Hype. Instead, Watch for These 7 Indicators of Traction.

You should be looking for evidence of your business's success, rather than being stuck in your own head.
Martin Zwilling
8 Ways a Vision Statement Adds Value to Any Business
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8 Ways a Vision Statement Adds Value to Any Business

These guides serve the purpose of identifying a company's future optimal state. If you don't know what "right" looks like, then nothing is wrong.
Jeff Boss
How Serving Others Can Help Make You a Great Leader
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How Serving Others Can Help Make You a Great Leader

The best business leaders know how to serve the people who've helped them get to the top.
Jeffrey Hayzlett
4 Ways to Scale and Capture Your 'Unicorn' Horn
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4 Ways to Scale and Capture Your 'Unicorn' Horn

Survivability is thrivability. Here are the moves that will get you there.
Sharon Wienbar
10 Places to Find Ideal Candidates for Your Startup
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10 Places to Find Ideal Candidates for Your Startup

You never know when a casual conversation might lead to a significant introduction.
Jayson DeMers
Guide to Small Business Ideas
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Guide to Small Business Ideas

You want to start your own business. What business idea is right for you? Let's review three common ones.
Carolyn Sun
The Top 4 Wrong Reasons to Seek Investors
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The Top 4 Wrong Reasons to Seek Investors

There is plenty of evidence that too much money can undermine a startup more quickly than squeezing pennies.
Martin Zwilling
Getting Your Face Out There Might Be the Best Business Investment You Can Make
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Getting Your Face Out There Might Be the Best Business Investment You Can Make

Just look at what the high-profile approach did for Richard Branson of Virgin, Marc Zuckerberg of Facebook and Aaron Levie of Box.
Mitchell Harper