timing

The Digest

Learn How This Entrepreneur Created the Opportunity to Launch Her Chocolate Company at the Perfect Time

Cynthia Tice's Lily's Sweets debuted as the anti-sugar movement was gaining prominence, and its chocolate bars are now sold in more than 5,000 stores.

How to Know When You Should Partner With a Nonprofit

Ask yourself the right questions about whether now's the time to partner with a nonprofit. Then, team up and go save the world.

How Often Should You Send Marketing Emails?

There's no magic number. Find your sweet spot.

Demystifying the Process of Securing Corporate Sponsorship

Know who you are asking, what you are asking for and when to ask it.

What Being an Entrepreneur Has Taught Me

Not the least of which is to consider, from time to time, that you may be out of your mind. Call it mental hygiene.

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