Unique Selling Proposition: Page 4

Starting a Business

Free Up Your Daily Grind

Create a detailed operations manual and start letting others do your nitty-gritty work for you.

Starting a Business

Seven Keys to Growing Your Business

Increase your sales with these 7 principles every successful business should follow.

Marketing

Selling 101

Don't let the sales process intimidate you. This thorough how-to will teach you how to focus on benefits, develop a USP, and deliver a killer sales presentation.

Business News

Plan Your Uniqueness

USP stands for Unique Selling Proposition. Here's how to establish yours.

Growing a Business

Finding Distributors for Your Product

Before you find and approach retailers, make sure you understand what they're looking for.

Business News

Should You Fire Your Web Site?

If your Web site isn't doing its job--selling--why are you keeping it on your sales team?

Business News

Learn Your Unique Selling Proposition

Every business has something that makes it unique.

Marketing

Sales and Influence Expert Harry Mills

Persuasion is a psychologically complex--and sometimes intimidating--business art. Expert Harry Mills demystifies the art and tells you how to persuade your prospects to say "yes."

Business News

Dare To Be Different

Engage customers with a taste of the unconventional.

Business News

Classic Lines

Like a good novel, your slogan needs substance if you expect it to stand the test of time and move your product out the door.

Marketing

Finders Keepers

How to attract customers and keep them coming back for more.

Business News

Psst! The Secret's Out

Hook 'em with the one word that leaves 'em begging for more.

Business News

Hot To Buy/Hot To Sell

New products for small and homebased businesses.

Business News

Marketing 101

Smart ways to jump-start your marketing