Viral Marketing

Meet the Man Behind Burger King's and Popeyes' Viral Marketing Campaigns
Franchises

Meet the Man Behind Burger King's and Popeyes' Viral Marketing Campaigns

Fernando Machado turned the fast-food giants into buzzy, relevant, always-on-point brands. Here's how.
Liz Brody | 15 min read
This Efficient Marketing Tool Helps You Create Viral Campaigns Fast

This Efficient Marketing Tool Helps You Create Viral Campaigns Fast

Reach more users without breaking the bank.
Entrepreneur Store | 1 min read
How to Plan a Viral Marketing Campaign

How to Plan a Viral Marketing Campaign

Social-media maven Denis Piszczek helps break down the ins and outs.
Jonathan Jeffery | 6 min read
Kanye West Is Hard to Ignore. Here's What You Can Learn From His Antics.

Kanye West Is Hard to Ignore. Here's What You Can Learn From His Antics.

Regardless of what anyone says, Kanye is taking his controversial opinions to the bank.
Luis Congdon | 6 min read
Nike Made $6 Billion From That Colin Kaepernick Ad. Here's What All Brands Can Learn.

Nike Made $6 Billion From That Colin Kaepernick Ad. Here's What All Brands Can Learn.

Taking a big risk sometimes leads to a big reward.
Luis Congdon | 6 min read

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Make sure your video goes viral for the right reasons.
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The Netflix show has managed to engage audiences far beyond their TV screens.
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Posting a pretend wedding photo prompted an avalanche of response and showed just how fast you can spread the word online.
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Admit it -- now you want to try some, too.
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