Viral Marketing

Business News

This Obscure Product Gained Viral TikTok Fame and Soared to $125 Million in Sales — But 'Steering the Cult' Can Be 'a Little Scary'

Sophie Hinchliffe's social media influence transformed The Pink Stuff from little-known cleaning paste to household name.

Marketing

From Zero to Viral — 4 Marketing Campaigns That Shook the Web in 30 Days

In the digital whirlwind, only a few campaigns rise above. Here are four campaigns that define viral success.

Marketing

What to Look For When Hiring a Digital Marketing Account Manager

Your digital marketing account manager could make or break your relationship with your agency. This article reviews tips on fostering and maintaining a partnership that is a win/win for everyone.

Marketing

Want To Go Viral? Create Something That Evokes This Feeling

You know it when you see it, and you don't have to be a comedic genius to make it work for you.

Social Media

How To Create Viral Short-Form Video Content in Less Than 30 Minutes Per Week

No time for video content? Here are three strategies to create 10+ pieces of short video content.

Noticias

¿De dónde salió la tendencia de lanzar al escenario peluches del Dr. Simi en los conciertos de artistas extranjeros en México?

Lo que empezó como un acto aislado se ha convertido en una tradición con la que los artistas se sienten honrados durante sus presentaciones en vivo.

Marketing

11 Supernatural Ways 'Stranger Things' Has Turned Marketing Upside Down

The Netflix show has managed to engage audiences far beyond their TV screens.

Marketing

How Ryan Reynolds' Marketing Agency Keeps Making Viral Hits

Ryan Reynolds' marketing agency, Maximum Effort, regularly delivers viral hits. The trick? Bring people together.

Social Media

Here's What Video Marketers Can Learn From Lil Nas X

Lil Nas X's rise to fame is backed by his understanding of the internet's attention economy.

Business News

The 'Nicest Taco Bell in the World' Is Exploding on TikTok, as People Marvel at the Beachfront Views and Boozy Drinks

The restaurant went viral this week, with 1.4 million people watching a travel influencer's tour of the Pacifica location.

Growing a Business

Why It's Smart to Focus on Strategic Growth Instead of Going Viral

Sure, seeing your stories and videos go viral is exciting, but it's not a long-term solution.

Franchise

Meet the Man Behind Burger King's and Popeyes' Viral Marketing Campaigns

Fernando Machado turned the fast-food giants into buzzy, relevant, always-on-point brands. Here's how.

Marketing

This Efficient Marketing Tool Helps You Create Viral Campaigns Fast

Reach more users without breaking the bank.

Marketing

How to Plan a Viral Marketing Campaign

Social-media maven Denis Piszczek helps break down the ins and outs.