Viral Marketing

6 Steps to Planning a Free Startup Event and Making a Splash
Events

6 Steps to Planning a Free Startup Event and Making a Splash

It's time to get real: Promote your company offline, using real-life, real-time events.
Mary Wang
You May Have an Awesome Product, But It Won't Mean Much Without a Marketing Plan
Marketing

You May Have an Awesome Product, But It Won't Mean Much Without a Marketing Plan

A great marketing plan is simple and thoughtful. It starts by recognizing that one launch, one day, one event may not be enough to lead to a critical mass of adoption.
Alex Iskold
How Tapping Emotional Hot Buttons Can Make Your Content Go Viral
Viral Marketing

How Tapping Emotional Hot Buttons Can Make Your Content Go Viral

Here are three ways to bridge unexpected connections and innovative ideas, helping drive viral success.
Why Every Entrepreneur Should Study Lil' Dicky
Take It From The Pros

Why Every Entrepreneur Should Study Lil' Dicky

This unlikely rapper's ability to create one viral video after another is anything but accidental.
Kian
The 7 Factors That Make for Viral Content
Content Strategy

The 7 Factors That Make for Viral Content

There is no formula for creating content people will share but there are some essentials that make it far more likely they will.
Thai Nguyen
4 Secrets to Starting an 'Idea Epidemic'
Viral Marketing

4 Secrets to Starting an 'Idea Epidemic'

Remember the Ice Bucket Challenge? Can you match that?
Patti Johnson
6 Epiphanies I've Had Writing Explosive Content
Writing

6 Epiphanies I've Had Writing Explosive Content

A Entrepreneur columnist reflects on the takeaways he's learned so far after seeing some of his articles go viral.
Andrew Medal
iJustine on Creating Massive Social Reach
Viral Marketing

iJustine on Creating Massive Social Reach

And making the process fun, too.
Lewis Howes
Meet PlayBuzz, the Platform Leveling the Content-Creation Playing Field
Content

Meet PlayBuzz, the Platform Leveling the Content-Creation Playing Field

The increasingly popular platform is giving away powerful tools for producing infectious content whether for fun or to jump start native ad campaigns.
Murray Newlands
Lessons From 7 People Who Got Rich and Famous on Social Media
Take It From The Pros

Lessons From 7 People Who Got Rich and Famous on Social Media

When you have fame, money-making opportunities also begin presenting themselves.
Thomas Smale
The Psychology of Influencer Marketing
Viral Marketing

The Psychology of Influencer Marketing

Working on a campaign outreach? To get an editor's attention, incorporate the way people think and feel.
Andrea Lehr
Was Hostess' Bizarre #OpeningDay Tweet an Epic Fail or Savvy Social Media Marketing?
Social Media

Was Hostess' Bizarre #OpeningDay Tweet an Epic Fail or Savvy Social Media Marketing?

Though the Twitterverse initially reeled at the post, Hostess insists it's having the last laugh.
Geoff Weiss
Adult Butt Wipes and Razors by Mail: How Dollar Shave Club Takes on the Big Companies
Growing a Business

Adult Butt Wipes and Razors by Mail: How Dollar Shave Club Takes on the Big Companies

A hit YouTube video launched Dollar Shave Club into the minds (and medicine cabinets) of men everywhere. But the company is just getting started.
OK

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