Super Markets

South Korea

Energy is a particularly hot market here. The South Korean government, in an effort to meet the nation's growing energy needs, plans to more than double South Korea's power-generating capacity by 2006 by building more than 70 new power plants. If you're in the energy, telecommunications, services or infrastructure business, your products or services may sell well in South Korea.

Additionally, South Korea, with the 13th largest economy in the world, plans to spend almost $12 bil- lion on environmental projects in the next few years. Travel and tourism services, energy, computers and peripherals, telecommunications products and services, pollution control equipment, drugs and pharmaceuticals, air conditioning and refrigeration equipment are among South Korea's booming industries.

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This article was originally published in the December 1996 print edition of Entrepreneur with the headline: Super Markets.

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