📺 Stream EntrepreneurTV for Free 📺

A 'Smart' Cup That Knows What You're Drinking -- And Counts the Calories When it comes to monitoring your health, keeping track of your liquids intake hasn't been very smart. Enter: Vessyl.

By Emily Price

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

No matter how diligent you are about your diet, there's likely one area where you're a bit of a slacker: What you drink. The beverages we consume can have a big impact on our health, but tracking every ounce of liquid that passes your lips can be a huge hassle.

Enter Vessyl, a smart cup that can determine not only how much liquid is inside it, but also what that beverage is. Yes, really.

Vessyl was designed by Jawbone's Chief Creative Officer Yves Behar, and is the culmination of seven years of work for CEO Justin Lee. The cup knows the difference between Tropicana OJ and the store brand, and will win the Pepsi challenge every time. Even better, if knows the caloric, caffeine and even protein content of that drink and will track that information and more throughout the course of your day. It even works with that pint of beer or glass of wine you grab with friends after work.

Related: A Venture Capital Firm Just Named an Algorithm to Its Board of Directors

"Tracking what you consume is as important if not more important than tracking the calories that we're burning through exercise," says Lee. "The goal of the Vessyl was to create something that is about what matters to you."

For a closer look at Vessyl, check out this video:

Related: Radiation-Blocking Underwear Also Protect Men's Fertility

For some, their goal might be to lose weight. To others what matters might be their caffeine intake throughout the day. If you're paying attention to every cup of joe, you can make sure you're alert for that big meeting but not jittery. When you pour a liquid into Vessyl, information about the drink you're consuming appears on the side, and the mobile app starts tracking every sip. Accidentally knock the cup over or decide to pour something out, and Vessyl won't track it as consumption.

Along with nutritional information, Vessyl also keeps track of your hydration throughout the day. The cup takes into account your nutritional needs and location, creating an optimal hydration score for you it calls Pryme. Much like you might use a fitness tracker to ensure you're moving enough, Vessyl displays Pryme as a line on the side of the cup to make sure you're drinking enough. The white line creeps up the side the more your drink, and turns blue when you've hydrated enough. Wait a few hours, and the line will start creeping back down, encouraging you to grab another glass of water.

While they've already got a prototype up and running, Vessyl isn't quite ready for Happy Hour just yet. The company launched a pre-order campaign today to raise money for the first run of cups. When it ships early next year each one will sell for $199. Early buyers can order one now for $99.

Related: Photo-Taking Contact Lenses, Giant Crab Robots and Radiation-Blocking Underwear

Emily Price

Technology Writer

Emily Price is a tech reporter based in San Francisco, Calif. She specializes in mobile technology, social media, apps, and startups. Her work has appeared in a number of publications including The Wall Street Journal, Reuters, PC World, Macworld, CNN and Mashable.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business Plans

Key Financial Metrics Every Founder Should Know About

Getting a handle on your startup's finances is essential for any new business owner.

Money & Finance

12 Books That Self-Made Millionaires Swear By

The bookshelves of millionaires can inspire you to build your wealth. Here are 12 must-reads they recommend.

Business News

Spotify Removes a Key Feature From Its Free Music Listening Tier

The change is unofficial, so far, but social media users on Reddit and X have noticed a cap on using the lyrics feature.

Growing a Business

'Marketing Happy Hour' Podcast Hosts Share the Best Way to Connect With Consumers: 'Think of Social Media Like a First Date'

Brand marketing experts and hosts of the Marketing Happy Hour podcast share tips on how to launch, grow, and make the most out of your small business's online presence.

Green Entrepreneur®

A Deer Invasion in Hawaii Has Turned Into an Environmental Crisis—And a Sustainable Business Opportunity

How Maui Nui Venison built a for-profit harvesting business that protects the land and helps the local community.