Jane Porter

Jane Porter

Writer and editor

Jane Porter is a freelance writer and editor based in Brooklyn, NY. You can find more of her work at Janeroseporter.com

30 Recent Stories

How a Biomed Tech Company Raised $35.7 Million Before Going to Market
Starting a Business

How a Biomed Tech Company Raised $35.7 Million Before Going to Market

CardioInsight found a way to 3D map the heart's electrical activity, but it took a village of funding resources to get there.
How One Idea Went From the Research Lab to the Marketplace -- Raising More than $6 Million in the Process
Starting a Business

How One Idea Went From the Research Lab to the Marketplace -- Raising More than $6 Million in the Process

Researchers can monetize their innovations if they keep this entrepreneur's lessons learned in mind.
How an Innovative Whiskey Brand Won Angel Investors (Without Getting Them Wasted)
Starting a Business

How an Innovative Whiskey Brand Won Angel Investors (Without Getting Them Wasted)

Cleveland Whiskey built its credibility before approaching angel investors for money and mentorship.
How This Pet Startup Raised $4.5 Million in Funding
Starting a Business

How This Pet Startup Raised $4.5 Million in Funding

This pet insurance company looked to a non-profit venture development organization for funding in this series exploring options for startups outside Silicon Valley.
Think Like Cleveland: 6 Ingredients to Boosting Business Growth
The 'Treps

Think Like Cleveland: 6 Ingredients to Boosting Business Growth

To understand growth, understand the factors that create a thriving entrepreneurial ecosystem.
My First MOOC: The Planning Behind a Massive Open Online Course
Grow Your Business

My First MOOC: The Planning Behind a Massive Open Online Course

A business professor reveals the countless hours required to stage an online course for thousands of students from around the globe. Trust us, it's not for the faint of heart.
Need Fresh Content For Your Blog? Try These 3 Idea-Generating Tips
Online Marketing

Need Fresh Content For Your Blog? Try These 3 Idea-Generating Tips

Make the effort to connect with your blog readers in unique and meaningful ways by sharing stories born from your experiences. Here are three ways to do it.
5 Ways to Use Twitter Beyond the Basics
Social Media

5 Ways to Use Twitter Beyond the Basics

There's so much more to Twitter than tweeting out your latest new promotions or sales. Here are five key ways to energize your Twitter strategy on a budget.
How Failure Made These Entrepreneurs Millions
Leadership

How Failure Made These Entrepreneurs Millions

Even the most successful entrepreneurs experience their share of failures. Here are five ways to use failure as a means to succeed.
10 Questions to Ask Before Family and Friends Become Business Partners
Startup Basics

10 Questions to Ask Before Family and Friends Become Business Partners

Thinking about bringing loved ones into your business? Before you take that leap, here's what you need to know to protect your relationships and your company.
Unlocking Business Ideas Hidden in the Natural World
Business Ideas

Unlocking Business Ideas Hidden in the Natural World

A look at how the growing field of biomimicry has led to innovations inspired by nature.
3 Bad Sleep Habits You Need to Break
Lifestyle

3 Bad Sleep Habits You Need to Break

If you think you've got better things to do than worry about your sleep routine, think again. You may be unwittingly sabotaging your snooze time -- and your productivity. Here's how to snap out of it.
10 Questions to Ask Before Hiring a Small-Business Attorney
Legal Basics For Startups

10 Questions to Ask Before Hiring a Small-Business Attorney

A quick guide to finding a legal professional that is the right fit for your business.
Debunking 5 Common Myths About Sleep
Health & Fitness

Debunking 5 Common Myths About Sleep

Burning the midnight oil is common among entrepreneurs trying to get their companies off the ground. If you think you can squeak by with a few less hours of shuteye, think again. Here's why.
10 Questions to Ask Yourself When Testing a Business Idea
Business Ideas

10 Questions to Ask Yourself When Testing a Business Idea

Need help trying to figure out if that great idea you're passionate about could become a successful business? Here's how to evaluate a potential winner.
3 Things You May Not Know About Sustainable Packaging, But Should
Shipping Center

3 Things You May Not Know About Sustainable Packaging, But Should

When it comes to product packaging, making eco-friendly decision are not as cut and dry as many entrepreneurs may think. Here's what you need to know to make the best decision for your business.
5 Ways to Stop Stress Before It Starts
Lifestyle

5 Ways to Stop Stress Before It Starts

What science tells us about stress and how entrepreneurs can nip it in the bud.
3 Ways to Optimize Packaging to Protect Your Products
Shipping Center

3 Ways to Optimize Packaging to Protect Your Products

A look at how to best protect your products so they arrive at your customer's door intact, without going overboard and wasting money and materials.
10 Questions to Ask Before Hiring a PR Firm
Public Relations

10 Questions to Ask Before Hiring a PR Firm

From measuring success to costs and services, here's what you need to know before turning to a public relations firm.
8 Ways to Come Up With a Business Idea
Business Ideas

8 Ways to Come Up With a Business Idea

If you're planning to start a business, you first need to figure out a winning concept. Consider these strategies to help get your creative juices flowing.
4 Ways to Improve Your Ecommerce Customer-Return Policy
Shipping Center

4 Ways to Improve Your Ecommerce Customer-Return Policy

For many ecommerce companies, customer-return policies can be just as important as the price or the product.
10 Questions to Ask Before Hiring a Tax Accountant
Tax Center

10 Questions to Ask Before Hiring a Tax Accountant

While you may think of accountants as numbers people, a good accountant does more than just crunch the numbers. Here's what to ask to find the best one.
6 Things About Money You May Not Think About -- But Should
Personal Finance

6 Things About Money You May Not Think About -- But Should

One of the common mistakes entrepreneurs make is losing sight of their personal finances when trying to grow their business. Here's how to avoid falling into that trap.
10 Questions to Answer Before Pitching Investors
Venture Capital

10 Questions to Answer Before Pitching Investors

Preparation can mean the difference between securing funding and being left high and dry. Here's how to make sure you've covered all your bases.
10 Questions You Must Ask Before Buying a Business
Growth Strategies

10 Questions You Must Ask Before Buying a Business

Doing your due diligence before buying a company will earn you bargaining power and help you avoid unforeseen problems. Here's what you need to know.
7 Steps to Regaining Your Focus
Leadership

7 Steps to Regaining Your Focus

If you're prone to distraction, these techniques can help you refocus in as little as 60 seconds.
5 Mistakes to Avoid With Free Shipping
Shipping Center

5 Mistakes to Avoid With Free Shipping

Free shipping can entice customers to buy your product, but make sure it doesn't lead you awry. Here are common mishaps to be aware of.
10 Questions Every Entrepreneur Needs to Ask Suppliers
Startup Basics

10 Questions Every Entrepreneur Needs to Ask Suppliers

Consider this your vendor checklist, from costs and payment options to purchasing terms and sell-through. We've got you covered.
Seven Secrets to Cold Calling Success
Tips from Experts

Seven Secrets to Cold Calling Success

Many business owners dread picking up the phone to reach potential customers or investors for the first time. Here are seven tips to overcome your fears and prepare to win.
5 Creative Packaging Ideas to Delight Your Customers
Shipping Center

5 Creative Packaging Ideas to Delight Your Customers

You may not have the budget or visibility of larger brands, but you can still capture customers' attention and create buzz with your product. Here are tips for (literally) thinking outside the box.