
#290
At a Glance
Products & Services: After-school drama classes & summer camps
Number of Locations: 196
Total Investment: $33.55K - 38.95K
Founded: 1979
Began Franchising: 1989
About Drama Kids Int'l. Inc.
In 1979, teacher Helen O'Grady began offering after-school drama classes to children in Perth, Australia. The positive response from both parents and students convinced O'Grady to open more studios. By 1987, she had opened 24 locations around Perth, operating under the Helen O'Grady Children's Drama Academy.The company began franchising in Australia in 1989 and first offered international master licenses in 1993. In 2000, the company began operations in the United States as Drama Kids International.
Drama Kids franchisees offer children age 5 to 17 drama classes at schools, community centers and churches. The program runs on a 40-week school year basis, made up of a single hour-long session per week. Each year ends with a performance for family and friends.
Franchise Units
| Year | U.S. | Canadian | International | Company Owned |
| 2012 | 56 | 0 | 140 | 0 |
| 2011 | 54 | 0 | 138 | 0 |
| 2010 | 51 | 0 | 135 | 0 |
| 2009 | 42 | 0 | 133 | 0 |
Where Seeking Franchisees: Franchisor is seeking new franchise units throughout the U.S.
Startup Costs, Ongoing Fees and Financing
Total Investment: $33,550 - $38,950
Franchise Fee: $29,000
Ongoing Royalty Fee: 8-9%
Term of Franchise Agreement: 7 years, renewable
Franchise Fee: $29,000
Ongoing Royalty Fee: 8-9%
Term of Franchise Agreement: 7 years, renewable
Financial Requirements
Net Worth: $50,000
Liquid Cash Available: $25,000
Operations
Franchise can be run from home. 4% of all franchisees own more than one unit. Number of employees needed to run franchised unit: 4 - 4. Absentee ownership of franchise is NOT allowed..| Financing Type | In-House | Third Party |
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How This Franchise Supports Franchisees
Training: Available at headquarters: 5 days. At franchisee's location: 5 days. 1 day of regional training plus annual conference
Ongoing Support: Newsletter, Meetings, Toll-free phone line, Grand opening, Internet, Security/safety procedures, Field operations/evaluations
Marketing Support: Co-op advertising, Ad slicks, National media, Regional advertising,
Franchise Ranking History
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