Edible Arrangements Int'l. Inc.

Founded: 1999 Franchising since: 2000
At age 17, Tariq Farid borrowed $5,000 from his parents to buy a flower shop in East Haven, Connecticut, and within two years, he was running four flourishing stores. But after seven years as a florist, he came up with a new idea--bouquets you can eat. He and his brother Kamran opened their first Edible Arrangements store in 1999, creating, selling and delivering bouquets of fresh fruit sculpted to look like flowers.

Edible Arrangements began franchising in 2001. In 2006, they launched an add-on concept, Frutation, which gives franchisees the opportunity to offer fruit salads, smoothies and juices to go, alongside their fruit bouquets.

Address: 95 Barnes Rd. Wallingford, Connecticut 06492

Phone: (888)727-4258

Franchisor is a privately-held company with 50 employee(s); 7 employee(s) in franchise department.

Franchise Units

Year	U.S. Franchises	Canadian Franchises	Foreign Franchises	Company Owned
2009	745	36	6	3
2008	753	36	6	3
2007	531	20	3	1
2006	280	11	0	1

Where Seeking Franchisees
Nationwide
Worldwide

Exclusive territories available.

Total investment: $154,920 - $298,005
Franchise fee: $25,000
Ongoing royalty fee: 5%
Term of agreement: 10 years, renewable


Type of Financing Available

	In-House	Third Party
Franchise Fee	No	No
Startup Costs	No	Yes
Equipment	No	Yes
Inventory	No	No
Accounts Receivable	No	No
Payroll	No	No

Qualifications
Cash liquidity requirement: $0
Business Experience:

• General business experience

Operations

• 12% of all franchisees own more than one unit
• Number of employees needed to run franchised unit: 4
• Absentee ownership of franchise is NOT allowed. (100% of current franchisees are owner/operators)

Training

• Available at headquarters: 1 week
• At franchisee's location: 1 week
• On-the-job training : 1 week

Ongoing Support

• Toll-free phone line
• Internet
• Field operations/evaluations
• Purchasing cooperatives

Marketing Support

• Co-op advertising
• Ad slicks
• National media
• Regional advertising

Franchise 500® rank:
#48 (2010); #40 (2009); #49 (2008); #56 (2007); #180 (2006);

Fastest-Growing Franchises:
#64 (2010); #21 (2009); #12 (2008); #15 (2007); #76 (2006);

America's Top Global Franchises:
#41 (2010); #35 (2009); #42 (2008); #62 (2007); #152 (2006);