Sweet Dreams
News for entrepreneurs on the go
Wake up! With National Sleep Month approaching (May), Hilton
Hotels may have just what weary travelers need to catch a few more
zzz's.
Last October, Hilton, in cooperation with the National Sleep
Foundation and sleep product manufacturers, debuted Sleep-Tight
rooms. The rooms contain sleep-inducing gadgets such as a bedside
sound machine that generates soothing sounds and a "glow
lamp" that wakes guests with increasingly brighter light sans
the blaring alarm. Bedtime books, brochures on jet lag and a
modified mini-bar with cheese, crackers and milk (which contain
tryptophan, an amino acid that can cause drowsiness) all work to
aid business travelers in their quest to fall fast asleep. The
rooms also boast added insulation and a sleep kit complete with
face mask and earplugs; some rooms even have sound-proofed windows.
Perhaps the best feature, however, is a comfy, adjustable mattress
that feels like you're sleeping on a cloud.
The rooms, which cost the same as comparable standard rooms, are
available in New York City; Chicago; Oahu, Hawaii; Washington, DC;
and Beverly Hills, California. Hilton plans to expand the program
to five more locations by year-end and will begin testing
Sleep-Tight rooms in hotels in Asia and Europe in the coming
months.
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