Marketing

Marketing Articles and Videos

These Siblings Are Cooking Up America's First Meatless Butcher Shop
Business Unusual

These Siblings Are Cooking Up America's First Meatless Butcher Shop

No animals were harmed in the making of Aubry and Kale Walch's smash-hit butcher biz.
Did 2014's Marketing Predictions Come True? (Infographic)
Marketing

Did 2014's Marketing Predictions Come True? (Infographic)

A look back at some of the top predictions of the year, and whether they were accurate.
5 Ways Content Marketing Can Create Brand Loyalty
Marketing

5 Ways Content Marketing Can Create Brand Loyalty

In a technology-driven world, content is everything and every business is a publisher-and customers are the sales force.
Instagram Now Valued at $35 Billion, Analyst Says
Social Media

Instagram Now Valued at $35 Billion, Analyst Says

Could the photo-sharing tool be Zuckerberg's greatest 'steal'?
Despite Reports of Its Death, Guest Posting Still Works to Grow Your Online Audience
Social Media

Despite Reports of Its Death, Guest Posting Still Works to Grow Your Online Audience

Writing quality content for a third-party site, with a backlink to your site, remains effective but the emphasis is on "quality.''

How-To Guides

4 Free Must-Use Analytics Tools for Social-Media Marketers
Social Media

4 Free Must-Use Analytics Tools for Social-Media Marketers

Businesses can get a clear picture of how users are interacting with their posts to gain a better understanding of what works and what doesn't.
The Future of Ecommerce Will Focus on Creating Experiences
Marketing

The Future of Ecommerce Will Focus on Creating Experiences

A look into what worked and what hasn't worked in online retail, along with what's on the horizon.
Redesigning Your Website in 2015? Start By Asking These 5 Questions.
Marketing

Redesigning Your Website in 2015? Start By Asking These 5 Questions.

Updating your website can be one of the biggest challenges you face when it comes to marketing your business, but it doesn't have to be.
6 Must-Have Tools to Boost Your Social-Media Productivity
Social Media

6 Must-Have Tools to Boost Your Social-Media Productivity

Monitoring and analyzing multiple social-media channels faster and better opens more time for growing your business.
Texas Theater Takes on North Korea With Team America
Marketing

Texas Theater Takes on North Korea With Team America

After Sony's 'The Interview' is cancelled, a theater finds a creative marketing hook to fight back.
Gary Vaynerchuk On Creating the Best Content Possible
Marketing

Gary Vaynerchuk On Creating the Best Content Possible

The entrepreneur shares his thoughts on what makes online content great -- and how to produce it.
The 5 Worst Twitter Marketing Fails of 2014
Social Media

The 5 Worst Twitter Marketing Fails of 2014

#Fiasco. Some brands excel at tucking their tails between their tweets. Here's a naughty list of the ugliest Twitter marketing disasters this year and the important lessons you can learn from them.
Balancing the Art and Science of Content Marketing (Infographic)
Marketing

Balancing the Art and Science of Content Marketing (Infographic)

If you could split marketing into two philosophies, one would entail the art of marketing while the other would entail the science of marketing.
Technology Is Making it Easy to Put the Personal Touch Into Digital Marketing
Marketing

Technology Is Making it Easy to Put the Personal Touch Into Digital Marketing

Ironically, you can automate sending the personal note or thoughtful gift that seals a relationsip the way no email can.
Instagram Treats Users to Five Fresh, New Filters
Social Media

Instagram Treats Users to Five Fresh, New Filters

Their names are predictably funky, but they look pretty sweet.
Cut the Fluff to Master Google AdWords
Marketing

Cut the Fluff to Master Google AdWords

Be direct to gain more clicks and customers through this advertising tool.
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