Online Marketing

Online Marketing Articles and Videos

How to Sound Human: Data-Backed Keys to Making Your Voice Stand Out Online
Marketing

How to Sound Human: Data-Backed Keys to Making Your Voice Stand Out Online

As entrepreneurs and marketers, itÂ’s our job to stand out in that absurdly large crowd of content. One way to do this is to have a distinctly human voice.
Google Lets a Search Pigeon Out of the Coop and It Lands Nearby
Marketing

Google Lets a Search Pigeon Out of the Coop and It Lands Nearby

The new Pigeon algorithm favors local businesses, if they update their content to take advantage.
3 Techniques That Will Double Your Social Media Content With Half the Effort
Social Media

3 Techniques That Will Double Your Social Media Content With Half the Effort

Have better things to do than managing Twitter and Facebook? Consider these tips for doing more social media in less time and with less effort.
3 Insights Entrepreneurs Must Know About Millennials' Mobile Behavior
Marketing

3 Insights Entrepreneurs Must Know About Millennials' Mobile Behavior

The millennial generation is driving the biggest changes in how companies develop and market products and services.
How We Drove 10K Unique Visitors to a New Product in a Month
Marketing

How We Drove 10K Unique Visitors to a New Product in a Month

With these five tactics, traffic started flowing to a service that had just launched.
This Is the Biggest Email Provider You've Never Heard Of
Marketing

This Is the Biggest Email Provider You've Never Heard Of

A little-known company handles huge volumes of marketing missives, customer service notes and fraud alerts for the likes of American Express, Groupon, and PayPal.
Listen and Learn From These 9 Emerging Entrepreneurial Podcasters
Grow Your Business

Listen and Learn From These 9 Emerging Entrepreneurial Podcasters

These podcasts use the radio format to deliver ideas and inspiration tailored to the needs, and schedules, of entrepreneurs.
3 Fundamentals Learned the Hard Way About Generating PR for a Startup
Starting a Business

3 Fundamentals Learned the Hard Way About Generating PR for a Startup

You learned your customer's problem and offered a solution. That's the basic idea for selling your story to journalists, too.
Marissa Mayer: Privacy Fanatics Will Have a Less Awesome Life Online
Technology

Marissa Mayer: Privacy Fanatics Will Have a Less Awesome Life Online

At an Advertising Week event this week, the Yahoo CEO addressed the hypercharged debate over how personal data should be used on the web.
27 Masters of Marketing and PR Every Entrepreneur Can Learn From
Marketing

27 Masters of Marketing and PR Every Entrepreneur Can Learn From

Marketing is a cacophony but a few voices are consistently heard clearly. Listen to those and learn.
10 Things Nobody Tells You About Google AdWords
Marketing

10 Things Nobody Tells You About Google AdWords

There is a lot to learn about this wildly popular online advertising medium.
5 Tips for Designing Your Website to Serve Every Customer Individually
Marketing

5 Tips for Designing Your Website to Serve Every Customer Individually

The better you and your website know your customer, the more likely you are to offer what they are interested in buying.
How to Increase Revenue Without Actually Selling
Grow Your Business

How to Increase Revenue Without Actually Selling

You are sitting on a gold mine. Here is how to capitalize on it.
5 Reasons Not to Waste Your Money on Internet Marketing Courses
Marketing

5 Reasons Not to Waste Your Money on Internet Marketing Courses

Instead of spending money and time on courses claiming to teach you marketing, get back to building your email list and writing useful blogs.
How I Finally Snagged My Dream Domain Name
Marketing

How I Finally Snagged My Dream Domain Name

One entrepreneur explains how she was able to get the perfect URL for her startup and what lessons she learned along the way.
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