Dogecoin Is Scaring Investors. Here's Why.

The digital currency has jumped 400% in one week, but investors are concerned that it may contribute to a bubble in the cryptocurrency market.

Grow Your Business, Not Your Inbox

Stay informed and join our daily newsletter now!
News Writer
3 min read

Dogecoin has spiked 400% in a week, making it one of the top 10 digital currencies and stoking fears of a potential bubble in the cryptocurrency market, CNBC reports

Created in 2013 by software engineers Billy Markus and Jackson Palmer, the cryptocurrency was initially intended to be a playful joke based on the popular "Doge" meme and serve as an alternative to Bitcoin. The meme depicts a Shiba Inu dog with a sly expression and serves as Dogecoin's signature logo. 

Related: How a Series of Elon Musk Tweets Helped Lead Investors to Dogecoin, a Meme-Inspired Cryptocurrency Worth 4 Cents

But interest in the cryptocurrency has grown to unexpected levels over the years, thanks to support from Elon Musk, major companies and Coinbase's recent listing on Nasdaq. According to CoinDesk, meat stick manufacturer Slim Jim, for instance, recently laid out an official Dogecoin strategy, sending the digital currency's price to a record high. On Thursday, Dogecoin went up 83.4% on the day and over 4,300% year to date. 

Slim Jim also gave Dogecoin a shout out in an April 8 earnings call, crediting the cryptocurrency for its social media growth. "We’ve seen a marked uptick in audience interaction, including direct engagement and advocacy from the person [who] created Dogecoin," Sean Connolly, CEO of Slim Jim's parent company Conagra Brands, reportedly said. 

As of this writing, the cryptocurrency has a total market value of nearly $50 billion, CoinGecko notes. One token is currently worth 39 cents, more than two times its price just a day ago. 

Still, at least one investor told CNBC that the hype surrounding Dogecoin could lead to a bubble, adding that people are buying the digital currency not because it has "any meaningful value," but  because they hope that others will also invest in it and push its price up. 

"Dogecoin’s rise is a classic example of greater fool theory at play," David Kimberley, an analyst at U.K. investing app Freetrade, told the outlet. 

"When everyone is [buying Dogecoin], the bubble eventually has to burst and you’re going to be left short-changed if you don’t get out in time," he added. "And it’s almost impossible to say when that’s going to happen."

More from Entrepreneur
Our Franchise Advisors are here to help you throughout the entire process of building your franchise organization!
  1. Schedule a FREE one-on-one session with a Franchise Advisor
  2. Choose one of our programs that matches your needs, budget, and timeline
  3. Launch your new franchise organization
Make sure you’re covered if an employee gets injured at work by
  • Providing us with basic information about your business
  • Verifying details about your business with one of our specialists
  • Speaking with an agent who is specifically suited to insure your business
Make sure you’re covered for physical injuries or property damage at work by
  • Providing us with basic information about your business
  • Verifying details about your business with one of our specialists
  • Speaking with an agent who is specifically suited to insure your business

Latest on Entrepreneur