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Juice It Up! Opens New Prototype

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Santa Ana, California-Juice It Up!, franchisor of a chain of 55 smoothie and juice shops, opened a new prototype in Santa Ana, California.

The store's new look features a motion-driven design of concentric circles and a curved counter and display space, coupled with a muted scheme of orange, green and purple, according to company officials. The Irvine, California-based company said the prototype would be used at new units, but did not provide a plan for remodeling existing stores. Juice It Up! enlisted designer Joe Cachero and architect Keith Smith, principal of Smith Co. in , to develop the new look.

Juice It Up! trades in Southern California, , and Louisiana. -Nation's Restaurant News

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