Andrew McDermott
Bio
Andrew McDermott is the co-founder of HooktoWin and the co-author of Hook: Why Websites Fail to Make Money. He shows entrepreneurs how to attract and win new customers.
Want to write for Entrepreneur too? Apply to join Entrepreneur Leadership network.
Latest
People Hating on You? Here Are 4 Ways to Use That Negative Energy to Your Advantage.
Sometimes, "I hate you" is what every entrepreneur needs to hear.
Sorry to Tell You But Some Customers Want to See Your Business Fail
It's unfortunate psychology but some people can't just leave it at buying from your competitor.
More Authors You Might Like
-
Adam Povlitz
Chief Executive Officer & President of Anago Cleaning Systems
-
Ben Angel
Entrepreneur Network Contributor
-
Cynthia Kay
A small business leader for over 35 years.
-
Shawn Cole
Headhunter
-
Apu Pavithran
CEO
-
Lesley Pyle
Founder & CEO of HireMyMom.com
-
Ken Gosnell
Founder of CEO Experience