Marketing
Peer-to-Peer Is the Next Wave of Influencer Marketing
Millennials and their Gen Z brethren are interested in authenticity, not salesmanship.
Barrett Wissman
Chairman of IMG Artists and Principal in Two Pillar Management
at IMG Artists/Two Pillar Management
Barrett Wissman is an entrepreneur, philanthropist and concert pianist. He is chairman of IMG Artists, a performing-and-cultural arts entertainment business, and a principal in Two Pillar Management, which represents and partners with social media brands, influencers and celebrities.
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