About Brendan Gahan
Brendan Gahan is founder of Epic Signal, a social-first agency that works with Fortune 500 brands on their influencer and community building campaigns and was recently named Digiday's Digital Video Agency of the Year. Gahan is on the advisory board for Vidcon.
More From Brendan Gahan
Branding
Crocs Are Cool Again? How They Made a Comeback.
Crocs has gone from disdained brand to record sales highs and stock prices, thanks to a solid Gen-Z-focused digital strategy.
Linkedin
What I Learned from Posting to Linkedin Every Day for a Year
Overcoming personal fears and gaining lucrative business opportunities were just two of the many upsides.
Social Media Marketing
There is No Need to Be Everywhere -- So Stop Trying
Scarcity and exclusivity will become increasingly important for digital/social advertising.
News and Trends
What Can Marketers Learn From Quibi's Failure?
Ultimately, it doesn't matter if you've got billions of dollars. You cannot spend your way out of a fundamental mistake.
Success
A Chance Encounter With The Beatles Saved The Rolling Stones' Career. Here's What You Can Learn From It.
In all walks of content, the collaboration between like-minded creators lays the foundation for success.
Social Media
How This 18-Year-Old TikTok Star Built a Business With 5 Million Followers
TikToker Ryan Shakes shares how he built a devoted and engaged following.
Social Media
What Do You Get When You Mix the Hype House With the NBA?
How the NBA's Bubble kept the game going - and launched new social media stars.
Marketing
What Vans Can Teach Us About Influencer Marketing
Target relevance + long term collaboration = successful influencer program.
Influencers
What YouTube's Famebit Failure Can Teach Us About Influencer Marketing
Why YouTube shuttered its self-service influencer marketing platform.
Marketing
Now Is the Ideal Time to Invest in Influencer Marketing
Influencers drive engagement and are cost effective.
YouTube
3 Keys to Growing Sales and Views on YouTube
Simple steps and key insights for tapping into YouTube's massive audience.
Influencer Marketing
There's a Simple Process to Avoid Working With Influencers With Bot Followers
While fraud is something that certainly exists, I'd argue that advertisers are primarily to blame for creating it.
Advertising
Consumers Don't Have an Attention Problem. It's Just That Your Advertising Isn't Very Good.
With so much media available to consume, quality matters more than ever for ads.
Social Media Marketing
You Can't Treat Social Media as an Add-on or Afterthought
Here are three ways to help -- not hurt -- your brand on social media.
