Brett Hyman

You may be tempted by that flashy merger deal, but here are a few reasons you should think twice before diving in.

Here is a new way to think about experiential marketing.

Focus on the supporting pillars of your company to create a diverse community grounded in collective purpose.

Attracting valuable clients requires that you invest in revenue drivers, existing clients -- and yourself

Client retention isn't a race, and there isn't a finish line. Instead, build your customer relationships on these three pillars to create a solid foundation for your company to grow on.