About Brit Booth
Brit Booth is a marketing expert with extensive experience in leading creative teams, brand-building and thought leadership. She has held leadership positions in marketing departments across a variety of companies, most recently Perfect Day and Chewse.
More From Brit Booth
Branding
Brand Building Isn't a Happy Accident. Take These Steps to Find Success.
All brands are businesses, but not all businesses are brands -- unless they take steps to build a brand identity.