Celinne Da Costa

Brand Story Expert & High Performance Coach

Celinne Da Costa is a brand story expert and high-performance coach helping leaders own their story and become recognized, impactful brands in their space. Her work has been featured in Forbes, TEDx, Business Insider and more.

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How an Outdated Brand Story Can Plateau Your Business

Contrary to popular belief, your brand story is so much more than a nicely written one-page manifesto you delegate to a copywriter.

Thought Leaders

3 Ways Perfectionism Kills Your Business (and How To Overcome It)

It's no secret that perfectionists tend to make the best entrepreneurs. But failing to lower your impossibly high standards down to reasonable levels can quickly send your business up in flames.


3 Reasons Your Audience Isn't Buying From You (Even If They Love You)

Spoiler alert: It's not because your story is too boring or your audience doesn't care.


3 razones por las que tu audiencia no te compra (aunque te quiera)

Alerta de spoiler: no es porque tu historia sea demasiado aburrida o porque a tu audiencia no le importe.


5 Steps to Craft a Story That Hooks Your Audience Every Time

Still slapping a bunch of facts and figures into your copy? Try wrapping your core message into a story that will breathe life into your brand while simultaneously capturing your audience's attention (and wallets).


5 pasos para crear una historia que enganche a su audiencia cada vez

¿Sigues agregando un montón de hechos y cifras a tu copia? Intente envolver su mensaje central en una historia que le dará vida a su marca y al mismo tiempo captará la atención de su audiencia (y sus billeteras).

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