Don Debelak

Pet Project: Learning From a Product Launch Success

This former veterinarian wowed major pet-product retailers and got her invention on their shelves. Here's how.

Mass Appeal

A local buying program could be the key to getting your product on the shelves of major merchandisers.

Tool Time

How one entrepreneur built a better screwdriver--and used smart networking to get it into Sears stores nationwide

Tool Time Product Launch

How one entrepreneur built a better screwdriver and used smart networking to get it placed on the shelves of Sears.

Original Win

Learn how to respond to knockoffs so you can put your product back on top.
Starting a Business

Pet Project

How one former veterinarian wowed major pet-product retailers--and got her invention on their shelves
Starting a Business

Mail Call

Mail order catalogs can be a startup inventor's surefire route to success.
Starting a Business

Top Honors

Winning a contest can catapult your invention into the mainstream.

Brand Aid

How building your brand and expanding your line can be the key to your success

Breaking the Ice

Want skeptical customers to warm up to your product? Here's the scoop on how to win them over.
Starting a Business

Come Together

Two heads are better than one, so why not use a joint venture to get your invention off the ground?
Starting a Business

Taking License

It pays to do your homework before signing a licensing agreement.

Taking Advantage of a Neglected Niche

Find out how smart partnering transformed this lone inventor into a market force to be reckoned with.

The Secrets of a Successful Product Launch

Want to break into a market full of competitors? No matter how crowded the field, you can still leap way out in front.

The Write Stuff

Entrepreneurs find success with a new take on a familiar product.
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