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Here's how to get sales of your new product off the ground, using the Internet as your launching pad.
Will competitors' knockoffs destroy your products' edge? Not if you don't let them.
Believe it or not, setting your sights a little lower could be the key to marketing your new product.
With a flash of creativity, you can swim circles around the competition.
To reach potential customers with an avant-garde product, you'll need to have a few tricks up your sleeve.
Licensing your idea to a bigger company can mean fewer hassles--and a lot more money in your pocket.
Launching your first product? Get by with a little help from your friends at an inventors' group.
Airtime on home shopping networks gives your product a big boost.
Presenting a case study in striking the best deals to launch your own great product on a limited budget
Don't want to leave the selling of your product up to a licensee? Do it yourself on commission.
If the answer is "not really," don't worry; just buy the rights to someone else's invention and reap the profits. Now that's a bright idea.
Make your product conform to break away from the norm.
Itching to turn an idea into reality? You've got to answer the call and take charge to make it happen.
If you need quick cash flow to stay in business—and who doesn't?—skip the small retailers and go straight for companies that buy in bulk.
In the dark because your oddball product doesn't fit with buyers? There is success at the end of the tunnel.