About Erin Everhart
Erin Everhart is the lead manager of digital marketing at The Home Depot, where she runs the organic content-marketing program. Prior to Home Depot, she was the director of digital marketing at 352 Inc. Everhart speaks at conferences nationwide on content marketing, digital strategy and SEO.
More From Erin Everhart
Legitimizing your reputation and really getting to know potential customers are only a couple of ways to make sure your content is effective.