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Gene Marks

Gene Marks

Contributor / President of The Marks Group

Gene Marks is president of The Marks Group, a ten-person Philadelphia-based consulting firm specializing in sales and marketing technologies. Gene is the author of six books, most recently, The Manufacturer's Book Of List (CreateSpace - October, 2013).

More From Gene Marks

Accountants

3 Red Flags That Your Tax Accountant Is an Idiot

An accountant you can't get him on the phone or who doesn't know who you are after April 15 is worthless.
Disciplining and Firing

Why Jeffrey Lurie Makes More Money Than You

The Eagles owner fired the team's head coach, with no ready replacement and apparently without consulting anyone.
Holidays

5 Reasons Business Owners Dread the Holidays

Nobody works or does business but everybody wants their bonus and a really nice party.
Small Business Saturday

It's Naive for Small Business to Expect Much From Small Business Saturday

Customers think warmly of small businesses in principle but it's price, service and quality that decides where they buy.
Holiday Parties

To Host the Best Holiday Party Hand Out Bonuses and Go Home

To make your office party less of an ordeal for your team, tell them thanks for working hard and then leave them alone.
Office Tech

Technology You Bought But Won't Learn to Use Is Money Wasted

Remarkably few businesses invest the time, much less money, to maximize software they own but don't really understand.
Running a Business

The Only Report You Need to Run a Successful Business

And the best part? It won't cost you anything extra and it'll be available in a Flash.
Entrepreneurship

5 Reasons Why It Sucks to Be an Entrepreneur

You may make more money over your lifetime as a business owner, but at what cost?
Expenses

Things Always Cost More Than You Think

No, there's no such thing as a free puppy, and that employee will cost you way more than just a salary.
Behavior

Adopt This Mindset and Never Be Late Again

If you, or someone in your life, chronically shows up after the scheduled time, it's time for a change.
Marketing

4 Harsh Marketing Lessons From 4 Small-Business Owners

We don't have the time or the resources to carefully think through everything. So we do a lot of things by our gut. Sometimes things turn out OK. Sometimes, well -- it's not so good.
Writing

You Won't Sell a Lot of Books, But That's Totally OK

Are you envious of Harper Lee's success? Too bad. You'll never reach that level of success. But does that really matter?
Politics

Donald Trump Can Get Away With It, But You Can't

The tale of a local diner owner who sought local elected office, and the dangers he faced with his business.
Managing Employees

The Important Question to Ask About Classifying Workers in Light of Uber's Contractor Fiasco

Outsourcing is and will continue to be a vital way for small- and medium-sized companies to grow. But just knowing what to outsource isn't the issue.
Controversies

Why It's OK to Sell Merchandise With the Confederate Battle Flag

As long as people have a right to freedom of speech, businesses are free to sell whatever is still legal.