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Gene Marks

Gene Marks

Contributor / President of The Marks Group

Gene Marks is president of The Marks Group, a ten-person Philadelphia-based consulting firm specializing in sales and marketing technologies. Gene is the author of six books, most recently, The Manufacturer's Book Of List (CreateSpace - October, 2013).

More From Gene Marks

Expenses

Things Always Cost More Than You Think

No, there's no such thing as a free puppy, and that employee will cost you way more than just a salary.
Behavior

Adopt This Mindset and Never Be Late Again

If you, or someone in your life, chronically shows up after the scheduled time, it's time for a change.
Marketing

4 Harsh Marketing Lessons From 4 Small-Business Owners

We don't have the time or the resources to carefully think through everything. So we do a lot of things by our gut. Sometimes things turn out OK. Sometimes, well -- it's not so good.
Writing

You Won't Sell a Lot of Books, But That's Totally OK

Are you envious of Harper Lee's success? Too bad. You'll never reach that level of success. But does that really matter?
Politics

Donald Trump Can Get Away With It, But You Can't

The tale of a local diner owner who sought local elected office, and the dangers he faced with his business.
Managing Employees

The Important Question to Ask About Classifying Workers in Light of Uber's Contractor Fiasco

Outsourcing is and will continue to be a vital way for small- and medium-sized companies to grow. But just knowing what to outsource isn't the issue.
Controversies

Why It's OK to Sell Merchandise With the Confederate Battle Flag

As long as people have a right to freedom of speech, businesses are free to sell whatever is still legal.
Customer Service

Why You Should Discriminate Amongst Customers, and Be Proud of It

Although we all want to feel that every customer is equal and loved, the fact is that all customers are not equal or loved.
Preparation

5 Actions to Take Right Now to Survive a Minimum Wage Increase

Whether you agree with it or not, these increases are coming. Stop complaining and start preparing.
Ethics

We Are All Shocked! -- Shocked! -- By the Tom Brady Cheating Scandal

Petty theft, white lies and cut corners are everywhere you look.
National Small Business Week

The Big Thing Missing From National Small Business Week

While we celebrate the majority of our nation's employers, we should not forget about those other businesses.
Business Planning

Are You Prepared for That Cliff That Could Be Further Down the Road?

Here are three things you should be doing right now to prepare for 2016.
Time Management

Why I Don't Want to Have Coffee With You

Unless, of course, you fall into one of these five categories. My time is limited, after all.
Ethics

Think Hillary's Bad? Here Are 5 'Ethical' Mistakes Business Owners Regularly Make.

Most of us don't operate outside of the law. Sometimes, we make choices that would be considered unethical by some, yet perfectly appropriate by others.
Customer Service

3 Reasons Why Apologizing Hurts Your Business

Hey entrepreneurs and business people, stop saying you're sorry so much.