About James McKinney
James McKinney is the Founder & Host of The Startup Story, a multi-channel brand platform that brings the lessons of highly successful founders directly to the everyday founder. Whether it is through The Startup Story podcast or via the Startup Story LIVE event series, entrepreneurs everywhere can receive tactical and practical guidance from founders who are a few steps ahead.
More From James McKinney
Technology
Is No-Code the Future of Technology?
'No-code' is a popular buzzword in the tech industry right now, but what does it mean and how can you use it?
Mental Health
Why Are Americans Illiterate When It Comes to Mental Health, and How Can We Change That?
Ariela Safira founded her digital therapy company after a friend experienced a traumatic event.
Founders
This Founder Pitched Almost 100 Investors, and They All Told Her 'No.' Now, Christina Stembel's Business Is Approaching $100 Million in Revenue.
James McKinney interviews Christina Stembel, the founder of Farmgirl Flowers, about her experience and why she dislikes the term 'female founder.'
Finance
What Are Special-Purpose Acquisition Companies, and Why Should I Know About Them?
Bark co-founder Matt Meeker explains his experiences with special-purpose acquisition companies (SPACs), which can help you take a company public without offering an IPO.
Starting a Business
This Philosophy Professor Used Kickstarter to Grow His Business. Now, Popsockets Has Sold More Than 200 Million Units.
Popsockets Founder David Barnett explains how he started the business in part because he got tired of dealing with tangled earbud cords.
Women Entrepreneurs
This Black Female Founder Discusses Her Journey and Some of the Unique Narratives Surrounding Black Entrepreneurship
Renae Bluitt grew up around her family's rural funeral home, but today leads a media platform that highlights the stories of other black female founders.
Women Entrepreneurs
This Female Founder Is Using Her Underwear Brand to Microfinance Other Women-Owned Businesses
Watch this interview to see why Eby Co-Founder Renata Black is leading her company in this direction.
Health
Why the Former Mobile Product Manager for Facebook Left and Launched a Stealth-Health Company
While working for Facebook, Michael Sharon was drinking five or six cups of coffee per day. That level of stress led him to finding a healthier option.
Brands
The Key Metrics in Building a Brand Worth Acquiring
Want to be able to sell your business down the road? Here's how to make your brand attractive to potential buyers.
Starting a Business
How to Determine Which Product You Should Launch Your Brand With
Starting a business? Consider carefully what your first signature offering should be.
Consumer Packaged Goods
3 Key Areas of Opportunity Within the Consumer Packaged Goods Sector
This lawyer has worked on deals with major brands like Vitamin Water and Siggi's Yogurt.
Amazon
How to Leverage Amazon Data to Determine Your Ideal Product and Product-Category
Looking for insights on what you should be selling right now? Amazon data can help you come up with an idea.
social good
This Entrepreneur Dropped Out of Med School and Started a Business In His Garage. Here's How It's Going.
What are the key considerations for developing a social commerce brand the right way?
Water
Execs at Coca-Cola Laughed at Her Idea to Start an Unsweetened Flavored Water Company. Now Her Company Is Worth Millions.
Kara Goldin didn't have a background in health or nutrition, but she didn't let that stop her from founding Hint.
Remote Workers
How to Build a Fully Remote Workforce
James McKinney speaks with Automattic CEO and Wordpress Co-Founder Matt Mullenweg on how to start a business with remote workers.