More From Jay Conrad Levinson and Jeannie Levinson
Small Business Heroes
Finding Your Marketing Competitive Advantage
To craft a marketing strategy that brings in the business, you've got to home in on the problems your prospects face and then figure out how your products or services can be the solution.
Small Business Heroes
How to Design a Marketing Strategy
The business world may be complex, but your marketing strategy doesn't have to be. Use the answers to these seven questions to create an effective action plan.