Joanna L. Krotz
Joanna L. Krotz writes about small-business marketing and management issues. She is the co-author of the"Microsoft Small Business Kit" and runs Muse2Muse Productions, a New York City-based custom publisher.
She left a banking career in New York for a sunnier life in California. Now, Andrea Servadio is co-founder of Fitdog Sports Club, which must grow to stay ahead of the pack.