Joy Gendusa
Entrepreneur Leadership Network® Contributor
Bio
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Latest
The End-of-the-Year Marketing Checklist That Helped Triple Our Annual Revenue Growth
List your marketing metrics and check them twice if you want bigger returns. Here are seven strategies I used to triple our annual revenue growth.
3 Secrets to Finishing the Year Strong — Make These Smart Moves to Boost Your Revenue in the Final Quarter
Three guiding (and little-discussed) principles this founder and CEO has used to grow her business from nothing to over $100 million. Spoiler alert: It's never too late!
4 Marketing Triggers You Need to Set Up Now to Supercharge Your New Year
Triggered (or automated) marketing can have a domino effect on your leads and revenue. Here are four marketing automations to set up and knock down before the new year to supercharge your 2025.
What America's No. 1 Beer Can Teach Entrepreneurs About Effective Marketing
Modelo upended Bud Light's 20-year reign as America's favorite beer. How they did it is a masterclass in marketing — let me explain.
I Asked ChatGPT for a Marketing Plan and Was Shocked at the Result
Generative AI can give us mountains of information on any topic under the sun in seconds — but is it any good at marketing? I had to find out.
3 Ways We Banished the Summer Sales Slump on Our Way to $100 Million
Slow season? Say sayonara! Here are three tried-and-tested methods to keep revenues high when your "slow season" hits.
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