Experiential learning advocate Juris Ulmanis has spent the past decade teaching entrepreneur- ship, marketing, and international business courses as a professor in universities across Europe. A former Motorolla executive for 18 years in Europe and the U.S., Ulmanis left the company to explore his own entrepreneuria lideas as a co-founder, including his latest experimental learning and simulation company: Experiential Simulations. In demand as a speaker and media commentator, Ulmanis trains, consults, and mentors business leaders in entrepreneurship. The Vice-Chairman of the European Scout Foundation, he’s a champion of the organization’s ability to create creative leaders and embraces every risk-taking opportunity to reap the rich rewards of success.
Computer simulation games have long been popular with young adult learners who, as a generation with extended exposure to modern video games, are particularly receptive to a computer-enhanced learning platforms.