
Katherine Halek
Content Strategist
Katherine Halek is the Content Strategist at Signazon.com, a leading online printer that works with thousands of small businesses around the country. Katherine enjoys writing about retail, marketing, and entrepreneurship. Connect with her on Google+.
Latest
How Print Marketing Can Help Your Personal Career
Here's how to promote yourself in myriad ways -- far beyond the basics of business cards and resumes.
Don't Overlook Print When Mapping Out Your Startup Marketing Plan
An exclusively online marketing strategy can't give potential customers something to hold onto.
The Surprising Power of Print Marketing to Leverage Your Ecommerce Site
Print has an enduring appeal that complements digital. Imaginative marketers use both for the best results.
Here's How to Use Science to Design Your Email for Optimal Conversion
Listen to research when designing your campaign and to your gut when tweaking it.
Integrate Social Media With Print Advertising to Boost Your Marketing
Print media, in its many forms, is remarkably effective when leveraged artfully with online marketing.
How to Know When to Say 'No' to a New Opportunity
It's flattering when someone offers you a job or a business deal, but flattery can lead you nowhere.
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