Here's how to promote yourself in myriad ways -- far beyond the basics of business cards and resumes.
An exclusively online marketing strategy can't give potential customers something to hold onto.
Print has an enduring appeal that complements digital. Imaginative marketers use both for the best results.
Listen to research when designing your campaign and to your gut when tweaking it.
Print media, in its many forms, is remarkably effective when leveraged artfully with online marketing.